Quick service brands earn customer loyalty through charity campaigns.
How to measure the return on your philanthropic investment.

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Across the country, community cafés are using flexible pricing to feed the hungry and rebuild communities.

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With Hispanics accounting for 20 percent of quick-service sales, operators beef up their engagement efforts.
Charitable Giving
Industry News
In early April, Amsterdam Falafelshop rolled out its first-ever pairing menu. Each menu special has a counterpart, based on flavor notes and tastes. But rather than pairing with wine, beer, or other spirit, the pita combos are intended to be paired with marijuana.  “The idea to actually do the pot-...
Quick service brands invest time and money into philanthropy and charity.
Charitable Giving
Different quick-service companies have different strategies driving their philanthropic initiatives. For some, fighting hunger is a natural fit, whether through donating meals or raising funds. Others give away their time and their money to causes like multiple sclerosis research or literacy...
Quick service restaurant brands open stores in new real estate opportunities.
In the Store
As president of Ohio-based Marco’s Pizza, Bryon Stephens oversees a 600-unit chain poised to add 175 units this year. That rapid growth provides Stephens dynamic insight into one of the more pressing problems facing today’s growth-focused quick-service brands: real estate. “To label [today’s real...
Quick service executive Dan Kim helped pioneer modern day fro yo movement.
Start to Finish: What Inspires Execs
I always remember having an interest in the quick-serve industry, and branding in general, before starting Red Mango in 2006. It was definitely a risk, as I had no prior restaurant experience, but that was a constant source of motivation for me, personally. I wanted to be a founder of a brand and...
North Carlina quick service restaurant has in house brewery and premium burger menu.
Emerging Concepts
Since opening in March 2011, Bull City Burger & Brewery has become a hit in downtown Durham, North Carolina, a line routinely extending out the door for the eatery’s built-to-order burgers crafted from pasture-raised beef and award-winning beers. Bull City principal Seth Gross, a Culinary...
Industry News
While traditional Fenway Frank hot dogs continue to be bestsellers at Major League Baseball (MLB) games nationwide, Aramark is rolling out some new offerings for this year’s MLB season to stay on trend with consumer tastes. This year, Aramark is adding gluten-free stands in three stadiums that will...
Upstart quick service dessert brand CREAM serves premium ice cream sandwiches.
Emerging Concepts
A homemade treat made for neighborhood kids has become a growing dessert concept in California that chief operating officer Jim Ryan expects the rest of the country to be screaming for in the next decade. Screaming as in, “We all scream for ice cream.” But not just ice cream. Cookies, too. CREAM is...
Quick service brands invest in company culture and philanthropy to make business about more than money.
Charitable Giving
Jeff Sinelli never thought he’d end up in the Guinness Book of World Records. And he’s not so sure it’s something he’ll make a habit of pursuing. But he’s there now, along with hundreds of his employees and franchisees from Which Wich, the sandwich brand he founded in 2004, where he serves as CEO...