Founded: 1960
HQ: Syracuse, New York
CEO/Senior Executives: Alan
Vituli, Chairman/CEO; Daniel Accordino, COO/President;
Paul Flanders, Vice President/CFO;
Joseph
Zirkman, Vice President/General Counsel
Concepts: Burger King, Pollo Tropical, Taco Cabana
Revenues: $751 million
Total Units:
Burger King—327
Pollo Tropical—77 owned, 27 franchised
Taco Cabana—141 owned, 2 franchised
AUV:
Burger King—$1.1
million
Pollo Tropical—$2.14 million
Taco Cabana—$1.65 million
Perhaps taking a cue from franchisor Burger King, Carrols Restaurant Group, the chain’s largest franchisee, held an initial public offering in December 2006.
The IPO netted $68 million, and Carrols, which owns the Pollo Tropical and Taco Cabana quick-casual brands, seems to be hitting its stride. The company reported first-quarter 2007 total revenues of $188.2 million, up 3.1 percent over the same period in 2006.
While revenues for the company’s Burger King restaurants were essentially flat for the quarter, the Pollo Tropical and Taco Cabana concepts seem to be picking up the slack. Together the two quick-casual brands accounted for a 6.3-percent increase in revenue over the same quarter last year.
Carrols, no doubt, is taking note of those numbers. The prospectus preceding the IPO revealed plans to concentrate on growing the two Hispanic brands by expanding within established markets in Florida and Texas as well other areas of the country. One place to watch will be New York City, where the company opened two Pollo Tropical locations in 2006.
By the end of this year, Carrols expects to open between seven and 10 Pollo Tropical and between 10 and 12 Taco Cabana restaurants in all, according to the prospectus. At the same time, the company also stated the probability that at least four of its Burger King units will close. Carrols also plans to focus on increasing comparable restaurant sales in existing locations with added menu offerings and enhanced advertising.
Founded: 1966
HQ: Los Altos, California
CEO/Senior Executives: James D. Olson, CEO; James B. Jackson, CFO
Concepts: KFC, YUM! co-branded units
Revenues: $425 million1
Total Units: 183 KFC,
144
YUM! co-branded units2
AUV: N/A
Without Harman Management, the KFC brand wouldn’t be what it is today—literally. Not only did the franchisee group’s founder, Leon “Pete” Harman, open the chain’s first restaurant in 1952, he even coined the name.
Harman is also credited with starting the practice of serving meals in the brand’s famous buckets, and his original partnership with Colonel Harland Sanders built the base for what is today KFC’s largest domestic master franchise network. The company has more than 300 stores—including both KFC and YUM! co-branded units—in California, Utah, Colorado, and Washington.
Just as Pete Harman’s influence has had an impact on the KFC brand, Harman Management, too, carries the traits of his legacy. From the beginning, Harman felt an owner should be personally involved in his restaurants, so he would make the rounds to each of his locations every day. When the company acquired more units than were possible for one person to attend to, Harman’s solution was to bring in more owners. To this day, every manager in a Harman restaurant has the opportunity to own a 30-percent share of the store. As a result, managers have a vested interest in the restaurants they run.
As a private company, Harman Management Corp. declined to divulge any of its sales information, but estimates from research and consulting firm Technomic show the KFC giant experienced flat sales and a 2.7-percent decrease in units for 2006.



