Thinking of Buying a Fast-Casual Franchise? Read this report first.
Consumer Attitudes Toward Fast Food

Overall, what is your impression of customer service at a typical fast-food restaurant?

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Answer Total
Percentage
Somewhat Pleasant 44 %
Indifferent 28 %
Very Pleasant 14 %
Somewhat Impolite 12 %
Very Impolite 2 %
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Please rank the importance of the following attributes when choosing a fast-food restaurant, where 1 is the most important, and 6 the least important.
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Over the past three years, do you feel the quality of the food has improved or gotten worse?