Baja Fresh

Baja Fresh Opens Second New York Unit

[2009-09-22]  Newest store is a block and a half from Times Square.

Baja Fresh CEO's New Company Acquires First Brand

[2009-09-16]  David Kim's Growth Concepts restaurant incubator acquires Canyons Burger Company of Atlanta.

Baja Fresh Gives Away Burritos

[2009-08-04]  With a purchase of a regular drink, one could receive a free burrito at Baja Fresh on July 22, 2009.

O.N.E. Introduces a Healthier and More Environmental Water Bottle

[2009-07-13]  The company's new water bottles will be more environmentally sustainable and better for society.

First Store of 2009

[2009-01-19]  Baja Fresh begins the year with a grand opening and experienced franchisee.

Securing and Preserving Financial Archives

[2008-11-11]  Casdex agrees to digitize Baja Fresh's records.

Baja Fresh Partners with Bluesun Corp

[2008-10-13]  Initial product offerings are expected to include a line of Baja Fresh Salsas.

Baja Fresh Rolls Out New Concept

[2008-10-07]  First Baja Fresh Express units open at LAX and USC with wait times of less than four minutes.

Baja Fresh, La Salsa Offer Rewards Programs

[2008-02-25]  Baja Fresh and La Salsa have joined Rewards Network, the leading provider of dining frequency programs in North America.

Ryan Seacrest to Voice Baja Fresh Commercials

[2007-10-16]  Baja Fresh has signed a local radio deal with KIIS FM and Ryan Seacrest in Los Angeles.

Baja Fresh Hires Industry Construction Veteran

[2007-09-05]  California-based Baja Fresh Mexican Grill announced design and construction industry veteran Michael Napolitano has joined them as director of construction and design.

Baja Fresh Hires New VP

[2007-08-14]  Former CKE exec Craig Hopkins has been hired as Baja Fresh's new VP of Franchise Development and Real Estate.

Baja Fresh and Coke Foodservice Sign 5-Year Deal

[2007-07-19]  Baja Fresh announced today a 5-year beverage contract with The Coca-Cola Company.

Wendy's Explores 'Strategic Alternatives' for Baja Fresh

[2006-03-03]  Wendy's may sell its underperforming Baja Fresh chain, according to a press release issued by the company today.

Carnitas, The New Menu Item At Baja Fresh

[2005-08-09]  Baja Fresh Mexican Grill introduces savory pork Carnitas to its popular menu.

Wendy's Int'l. Reports $135.7M Loss in 4Q

[2005-02-16]  Struggling Baja Fresh attributes to burger chains financial stumble.

Baja Fresh to Close Some Stores

[2004-12-01]  Baja Fresh will close a total of 15 to 18 underperforming stores in the fourth quarter, parent company Wendy's International announced.