August 7, 2008
Think back to your location's opening day if you were around when it happened. If not, think of all the buzz and hype new locations generate from the local customer base. Still not been a part of that? Think about the excitement, hope, and even nervousness from the first day of school, a sports season, or a big competition.
Feel like that today?
The buzz, energy, and vibe is intense. Emotions are running high. You are finally ready, yet nervous. Will customers show up? Is our team ready? Is everything working? Do we have all the products? Has everything been shined and polished? You double- and triple-check everything.
Focused like that today?
You worked tirelessly to select the best people and ensure they are in full uniform. You did a bang-up job at orientation and trained them by the book. You've had a few mini-pep rallies and heaped praise and encouragement on the team as they learned and improved. YOU had a positive attitude and led the charge.
Trained and recognized like that today?
The first customer opens the door and is greeted with huge smiles and energy. Service is great at every step of the way, and customers leave promising to come back again and again. New products are sampled, specials or features suggested, and drink refills are provided. You personally check back on everyone dining in the restaurant.
Served like that today? Well, today happens to be "opening day" -- each and every day at every location. Bring back that opening day vibe. Your customers and employees deserve it...and you will feel totally different!
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