Marilyn Odesser-Torpey

Marilyn Odesser-Torpey is a veteran contributor to <em>QSR</em>.
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The Real Way Health Care Reform Affects You

While Democrats and Republicans battle over President Obama’s health care reform—a battle that intensified in January when U.S. District Judge Roger Vinson of Florida declared the reform unconstitutional—chain-store operators all over the country are struggling to figure out what they have to do right now to comply with the existing incarnation of the legislation.

The Art of Site Selection

Being in the right place at the right time is the key to success in any business. And as the nation finally begins to climb out of one of the worst recessions in U.S. history, a number of quick-service companies are advising their franchisees that, with soft real estate prices, lower construction costs, and increasing availability of capital loans from lending institutions, now is the right time to get growing again—as long as the sites are right.

Step One for Lease Two

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Negotiating a lease for a second location is like planning for a second marriage: The ground rules are similar, but you’re still starting all over. Attorney Randall Airst offers some tips to help protect your interests.

How to Do Drive Thru

Including a drive-thru component in your restaurant is like adding a separate business, both physically and operationally. Cost-wise, you can expect that about 50 percent of your total capital will go into the drive thru, but, considering the fact that this segment of the business can account for up to 75 percent of your restaurant’s total revenues, that’s a pretty good return on investment. So, if you’re planning to open a new location, a drive thru should be a priority, not an afterthought.