Mark Blankenship and William Schiemann

How Jack in the Box Optimizes Its Talent

Jack in the Box is a quick-serve industry leader with more than 2,000 restaurants, an appealing brand icon, high-quality advertising, and a unique menu. A few years ago, the company was positioned for growth, but needed something more—it needed employees who were hitting their stride, delivering consistent quality, and engaging restaurant guests, and who were highly productive. And in an industry where 150 percent turnover rates were common, Jack in the Box also sought to improve retention for a distinct advantage. It was a Mount Everest–sized challenge.