Auntie Anne's

Auntie Anne’s Awards $35,000 in Scholarships to Employees

As part of the company’s commitment to investing in employees, Auntie Anne’s Inc. recently awarded scholarships to six students from across the country for their outstanding achievement both in and out of the classroom. These individuals were selected for their outstanding achievements and commitment to excellence both in and out of the classroom.

Closed for Renovation

Restaurant redesigns and renovations are a big undertaking for quick-serve brands and often involve a certain level of risk. But renovations are also increasingly appealing for operators looking to improve their store design and environment and the financial benefits that might come with it. Through a redesign, brands have an opportunity to strengthen their connection with customers, and a forward-thinking plan can ensure operators get the most out of the transition.

Auntie Anne's New Loyalty Program Goes Mobile

Auntie Anne’s recently announced the launch of a robust loyalty program. Currently one of the few primarily mall-based quick-service brands in the loyalty space, Auntie Anne’s partnered with MICROS Systems Inc. and mobile app development company Qubop Inc. to introduce “My Pretzel Perks” mobile loyalty app.

Auntie Anne’s Teams with Alex’s Lemonade Stand for 3rd Year

The facts are startling. One in every 330 children develops cancer before the age of 20. Auntie Anne’s is continuing the fight against childhood cancer by teaming up with Alex’s Lemonade Stand Foundation with the goal of funding 10,000 hours of research to find cures for the mini but mighty fighters battling cancer.

Auntie Anne’s Promotes Okey M. Reese to Executive Team

Auntie Anne’s Inc., franchisor of the hand-rolled soft pretzel chain, announced the addition of Okey M. Reese to the executive team. Reese, who has been with Auntie Anne’s since 2010, has been promoted to vice president of real estate.

In this position, Reese will oversee the leasing, specialty retail, and franchise sales departments. His responsibilities will include the strategic oversight of identifying new growth opportunities throughout the U.S., strengthening developer partnerships, and assisting franchise partners in all aspects of the real estate process.

Auntie Anne's Honors Suppliers for Contributions

Auntie Anne's recently honored its leading national suppliers and supplier representatives for their dedication to the growth and prosperity of the company.

Recognized as Outstanding Suppliers of the Year were Sensient Flavors, Dairy Farmers of America, and Bagcraft Papercon. The three suppliers were selected for their commitment to providing quality products, competitive pricing, as well as timely and professional customer service to Auntie Anne’s franchise partners.

Auntie Anne’s Continues Growth in Nontraditional Venues

Auntie Anne's continues its growth in nontraditional venues with the grand opening of a new location at the Maryland House Travel Plaza along I-95 in Hartford County, Maryland.

The grand opening, which occurred in January, also marks a new milestone for the iconic pretzel franchise: the first store with partner Areas USA. It’s anticipated that Auntie Anne’s and Areas USA will open two additional locations together in 2014.

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