Viral video campaigns like Smithfield's build marketing campaigns online.
September 2013

Restaurant brands search for the perfect recipe to create buzzworthy videos.

Quick serve brands are using social video tools like Vine to build business.
August 2013

Brands turn to Vine as the next big social tool.

Dale Holden, senior vice president of Unified Foodservice Purchasing Co-op (UFPC), announced that UFPC Contractor Connection, a value-added services program for restaurant owners since 2009, will be renamed UFPC Facilities Connection.

UFPC Contractor Connection, a construction products...

Cornett Integrated Marketing Solutions, one of the fastest growing marketing firms in the nation, announces it has been appointed creative agency of record by A&W Restaurants Inc.

One of Canada's fastest-growing quick-service restaurant chains, with more than 700 restaurants, has significantly reduced its drive-thru service times by 33 percent using what was learned at Pal’s Business Excellence Institute (BEI).  

As a result, A&W Canada has...

A&W Restaurants Inc., founded in 1919, making it the oldest fast food company in the world, has been acquired by A Great American Brand LLC, a partnership of domestic and international A&W Restaurant franchisees, from YUM! Brands Inc.

Kevin Bazner, A&W chief executive officer...

Yum! Brands signed definitive agreements to sell Long John Silver’s, Inc. and A&W Restaurants, Inc. to two separate buyers led by key franchisee leaders. Both sales are subject to customary closing conditions.

A&W Restaurants, the 92 year old restaurant brand known for its famous A&W Draft Root Beer and All American Food Menu, is kicking off its "Rip to Ride" promotion, the largest in the chain's history.

Running through August 20, 2011, A&W customers who purchase an...

Back in mid-2002, optimism reigned at Tricon Global Restaurants, the predecessor to Yum! Brands.    

The Louisville, Kentucky–based company had just purchased nearly 1,000 A&W restaurants and 1,200 Long John Silver’s units for $320 million, convinced that...

A&W Restaurants announced that it will continue the Perfect Pair offer with Greg Jennings and its Papa Burger Single for Super Bowl XLV.

Through an ongoing partnership with Jennings, a Green Bay Packers wide receiver whose jersey number is 85, everyone in America will have the...

Yum! Brands Inc. announced its plans to place its Long John Silver’s and A&W All-American Food Restaurants for sale, and has begun a process to identify a buyer. The company is sharpening its long-term growth focus on building leading brands in every significant category in China,...

In honor of National Root Beer Float Day on August 6, chain is giving away Original Root Beer Floats.
May 2010

In the May 2010 issue of QSR, Yum Brands CEO and chairman David Novak was selected as one of the quick-serve industry’s Top 10 Most Innovative People. Novak has been at the helm of one of the world’s largest quick-service companies for the last six years and has made broad...

January 2010

It usually takes a trade show or the threat of legislation to bring quick-service competitors together, but occasionally the industry puts business aside and rallies around a single cause. In the wake of the devastating effects of Hurricane Katrina, brands flocked to...

A&W Restaurants became one of the selected franchises to be listed on the Small Business Administration Franchise Registry.
In honor of its 90th anniversary, A&W is rolling out four new desserts to join classics such as its Original Draft Root Beer and Papa Burger.
Unit holders can collect 10.6 cents per trust unit March 15.
Matt Williams opened one of A&W's 15 planned drive-ins.
After a successful test-run in 2008, A&W will open more drive-in units in the Midwest and Oregon.
After a strong 2008, A&W will pursue multi-site development opportunities across Canada in 2009.
All five brands in the company will begin the menuboard changes this year in company-owned stores and will finish by the end of 2010.
A&W Restaurants is offering free root beer floats to customers on Monday, June 16.