Baskin-Robbins

ParTech (PAR) announced that it has been selected by Baskin-Robbins as the exclusive provider of POS systems to the company’s U.S.stand-alone franchise network.

PAR’s unified POS...

April 2011

What do Bic underwear, Harley-Davidson wine coolers, and Jamba Juice soup have in common? They’re all ways companies have tried to extend their brands—and they all failed.

It shouldn’t have been a surprise that the rough and manly image of the Harley brand wouldn’t...

Baskin-Robbins, with more than 6,000 units in 33 countries, has released its newest flavor—Lucky Mint ice cream. The March Flavor of the Month is mint-flavored, milk-chocolate ice cream with colorful green candy flakes and chocolate coated sandwich cookies.

December 2010

Remember the tagline, “You Deserve a Break Today”? If you’re like me, you probably look back fondly on those days when McDonald’s made it a mantra. The line signaled the spirit of the industry at the time—people really enjoyed going to fast food restaurants, and...

Dunkin' Donuts Bakeshop, which will provide the CIA's students with the basic fundamentals of baking and pastry arts, opens at newly expanded San Antonio campus.

Dunkin Brands celebrates the expansion of its popular Dunkin Donuts and Baskin-Robbins franchises worldwide.
Ice cream chain's first shop in New Orleans since Hurricane Katrina opens in same site as a destroyed unit.

Ken Chaisson named vice president of IT, retail technology deployment, and support services for Dunkin' Donuts and Baskin-Robbins.

Bill Mitchell, formerly president of global operations for Papa John's, named vice president, Baskin-Robbins U.S.
Baskin-Robbins offers cheap bonus scoop on July 31 to customers of all stores in Nashville and New Orleans.
Ice cream chain retires French Vanilla, Caramel Praline Cheesecake, Campfire S’mores, Apple Pie a La Mode, and Superfudge Truffle to kick off celebration of its 65th birthday.
Four shops will open in 2010, while the remaining units will open next year.
Master-Bilt signed an agreement with Baskin-Robins to be the company's preferred ice cream cabinet supplier.
Franchise opportunities are available with Baskin-Robbins in Phoenix and Tucson, Arizona.
Baskin-Robbins launches a new animated advertising campaign that highlights Baskin-Robbins' numerous flavors and fun products.
Baskin-Robbins celebrates America's favorite pastime with its Baseball Nut ice cream Flavor of the Month for June.
Franchise opportunities are available with Baskin-Robbins in San Diego, as the ice cream shop chain prepares to host a franchise seminar on June 7.
Baskin-Robbins is set to open four new stores in Houston, and company leaders will host a franchise development seminar on May 21 for those interested in owning a Baskin-Robbins location.
31 Cent Scoop Night is back on April 28, and the company has big plans for outpacing last year's success.
Brian O'Mara spent 20 years with McDonald's, and will be responsible for the strategic development, planning, and execution of Baskin-Robbins' marketing initiatives in the U.S.