The driver who crosses the finish line first at Darlington Raceway won’t be the only winner at this year’s Bojangles’ Southern 500. To celebrate its second year sponsoring South Carolina’s only NASCAR Sprint Cup Series race, Bojangles’ has created the Bojangles’ Southern 500 Sweepstakes, giving away a 2013 Chevrolet Camaro and four VIP trips to the race in Darlington, South Carolina. Entrants will also have the opportunity to pick the top 10 drivers of the Bojangles’ Southern 500 for a chance to take home $1 million.
Acorn Food Group LLC, a Bojangles’ franchise group based in Jasper, Georgia, was recently honored with a 2013 Blue Ribbon Small Business Award by the U.S. Chamber of Commerce. Bojangles’ is a Southern culinary staple known for its world-famous chicken, made-from-scratch buttermilk biscuits, and Legendary Iced Tea. The group is being recognized for its dedication to the principles of free enterprise and its contributions to restoring jobs and prosperity.
Every industry has its unwritten rules for success, a series of dos and don’ts that conventional wisdom suggests are the path to profits.
The quick-serve industry is no exception. For decades, companies have operated under a series of assumptions that guide their business decisions and compose their operations manuals. And many of these brands would suggest they’ve been all the wiser—and richer—by playing by the rules.
BOJ of WNC LLC is satisfying Arden, North Carolina residents' craving for Bojangles’ with the opening of its restaurant at 320 Airport Road on Saturday, December 1, 2012.
Southern chicken chain Bojangles’ may be one of the more than 20 million fans that tune into “American Idol” each season, but it’s got its eye on one contestant in particular: season 10 winner Scott McCreery.
In the brand’s latest marketing campaign, Bojangles’ recruited the 19-year-old Garner, North Carolina, native to draw in fans from across its 10-state, Southeastern market base.
The campaign, which features radio spots, two 30-second commercials, and in-store merchandising, plays up the brand’s southern food and roots.
Bojangles’ promoted Bob Burgoyne to franchise business consultant, where he will oversee the work done for the company with its franchise groups in Tennessee, North Alabama, and North Georgia.
Burgoyne will be the ongoing liaison between Bojangles’ and its franchisees by providing counsel and advice to licensees in all aspects of their restaurant operations.
He will also assist in the successful development of the franchisee’s business at the individual restaurant level.
Bojangles’ Restaurants announced a refinancing of its $200 million senior debt facility, significantly lowering its borrowing costs.
Bank of America Merrill Lynch served as lead arranger with Wells Fargo, Fifth Third Bank, and Regions Bank as joint lead arrangers.
KeyBank, Cadence Bank, and Royal Bank of Canada also participated in the facility.
BoCo, LLC is satisfying Robbinsville, North Carolina, residents' craving for Bojangles’ world-famous chicken, made-from-scratch buttermilk biscuits, and Legendary Iced Tea with the opening of its restaurant on Tuesday, October 16, 2012.
Bojangles’ attracts customers with its proprietary, made-from-scratch fare, offering a flavor profile unlike anything on the market and breakfast served all day.
Bojangles’, a Southern culinary staple known for its world-famous chicken, made-from-scratch buttermilk biscuits, and Legendary Iced Tea, recently ranked in the top five in the large chain restaurant category for food in Zagat’s 2012 Survey of Favorite Fast-Food chains. Zagat is the leading global restaurant review organization and its annual survey was based on more than 10,500 diners in categories such as taste, décor, and services.
Bojangles’ has introduced a new coffee called “BoJo.” Specifically blended for Bojangles’ with a rich blend of coffees, BoJo is made from 100 percent Arabica beans.
Bojangles’ new, freshly brewed coffee is a medium roast, premium blend that has a smooth taste for a great cup of coffee.