Burger 21

Ones To Watch: Burger 21

Despite the research and years of experience that went into creating Burger 21, the concept’s president has been surprised by one aspect of the business: the brand’s broad consumer appeal.

“The amazing thing we didn’t predict was so many parties coming in with three generations,” says Mark Johnston, chief concept officer of Front Burner Brands and president of Burger 21. “Kids, parents, and grandparents all find something they love.”

Burger 21 Targets Phoenix for Franchise Expansion

Burger 21, a better-burger franchise founded by the owners of The Melting Pot Restaurants Inc., announced it plans to expand in the Phoenix market with future franchise development. The company currently has two Arizona locations in development in Scottsdale and Chandler, both expected to open later this year. To date, Burger 21 has 12 open locations and 18 franchised restaurants in development across the country.

Between the Buns

Fast-casual concepts usher in new era of burger innovation.

Burger restaurant concepts use premium ingredients to capture new customers.
Burger 21's Black Bean Burger includes lettuce, tomato, red onion, salsa, avocado, sun-dried tomato aioli, and cilantro cream on a toasted whole-wheat bun.

The combined influence of better-burger restaurants and the fast-casual customization model has had a profound impact on what burger brands now offer consumers. A recent survey by Chicago-based technology and services company Food Genius, which measures menu mentions at restaurant across the U.S., shows that while traditional ingredients like onions, tomatoes, and mushrooms are still the most popular topping options, more unique foods are taking root at burger concepts across the country.

Burger 21 Celebrates First South Florida Store

Burger 21, a new burger franchise founded by the owners of The Melting Pot Restaurants Inc., has announced the opening of its first restaurant in Davie, Florida. This location is one of four units to be developed in Broward County over the next several years. Currently, Burger 21 has 12 restaurants open and 20 franchised locations in development across the U.S.

 

Burger 21 Ends 2013 with Same-Store Sales Growth

Burger 21, a better-burger franchise founded by the owners of The Melting Pot Restaurants Inc., announced strong growth in 2013 with eight new franchise agreements signed to develop 14 units as part of its aggressive growth strategy to bring its burgers and shakes to more cities across the country. The average unit volume increased from $1.47 million to $1.75 million, a 19-percent increase over last year. Additionally, the company reported a 2.6-percent same-stores sales increase for its first two company-owned restaurants in Tampa, Florida.

Burger 21 Opens First Restaurant in Virginia

Burger 21 announced the opening of its first restaurant in Ashburn, Virginia, located at 43800 Central Station Drive. This location is one of four units to be developed in the greater Washington, D.C., area over the next several years. Currently, Burger 21 has 11 restaurants open and 17 franchised locations in development across the U.S.

Burger 21 Announces Grand Opening in Fort Myers, FL

Burger 21, a new better-burger franchise founded by the owners of The Melting Pot Restaurants Inc., announced the grand opening of its first restaurant in the Fort Myers, Florida, market, located in the Gulf Coast Town Center at 9902 Gulf Coast Main Street, D150. Furthering its expansion in Southwest Florida, the brand also signed its second franchise agreement for the Sarasota market.

Burger 21 Celebrates Three-Year Anniversary

Burger 21, a new better-burger franchise founded by the owners of the Melting Pot Restaurants Inc., is celebrating three years of success since opening its first restaurant in Tampa, Florida, in November 2010. Over the past year, the concept doubled its number of operating restaurants. Burger 21 has nine restaurants open and 18 franchised locations in development throughout the U.S.

Burger 21 Continues Expansion in FL, AZ

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Burger 21, a new better-burger franchise founded by the owners of The Melting Pot Restaurants Inc., announced plans to develop one restaurant in Pompano Beach, Florida, and one in Tempe, Arizona. Dan Lenhauser, who recently became Burger 21’s first Arizona franchisee, signed an additional agreement to develop a second restaurant in the Phoenix market, while new franchisees will develop a location in South Florida. To date, Burger 21 has nine open locations and 18 franchised restaurants in development across the country.

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