May 18, 2013

Burger King

Coffee is King

May 2013

Burger King ups its coffee game to compete with other players in the industry.

Action Services Group Provides Lighting Maintenance for BK

Burger King Shakes Up Senior Management Team

Beating the Bad Guys

December 2012

You might consider it a wake-up call. A data-hacking scheme recently targeted more than 100 Subway stores and stole more than $10 million from customer credit cards, putting the threat of data breaches back in the national spotlight and giving restaurants even more reason to pay attention to...

Strikes Hit the Big Apple's Largest Fast Food Chains

New Yorkers saw 200 workers on strike this week at the city’s largest fast food chains, as employees at dozens of McDonald's, Burger Kings, and Taco Bells held a one day strike to call for higher wages to support their families and the right to form a union without interference.

BK Packs Its Bags, Heads Back to France

Autogrill Group and Burger King Worldwide announced a new agreement to bring the iconic Whopper sandwich back to French fans after 15 years.

Under the new agreement, Autogrill, a leader in food and beverage operations in Europe and established partner of BKW since 1982, will bring...

Burger King Delivers the Goods with Delivery in Houston

Burger King is inviting guests in the Houston, Texas, area the chance to discover why “Taste is King” from the comfort of their home, dorm, or office as the brand expands its BK Delivers program into the city.

With as many as nine participating Burger King restaurants by end...

BK Sweetens Up Holidays with Cinnabon Promo

With the Thanksgiving holiday just around the corner, what better way to get into the spirit of giving than with a delicious deal from Burger King Worldwide?

Beginning Monday, November 12, through Sunday, November 18, participating Burger Kingrestaurants are inviting guests to celebrate...

BK Throws a Birthday Bash for the Whopper with LTO Offers

Burger King Worldwide proudly unveiled plans to celebrate the 55^th anniversary of the iconic, original Whopper sandwich.

Burger King restaurant guests nationwide can now enjoy three new, limited-time menu items in commemorative retro-style anniversary packaging, with more...

Former Arby's CEO Tries His Hand as BK Franchisee

Burger King Worldwide announced the refranchising of 42 company-owned Burger King restaurants in the metro-Atlanta area to GPS Hospitality, which is operated by Tom Garrett, former president and CEO of Arby’s Restaurant Group, Inc.

“We are excited that Tom Garrett has joined...

Burger King Wants Guests to Play for Chance to Win Wii U

Burger King restaurants are giving guests the chance to own a Wii U system, the new gaming and entertainment system from Nintendo that launches on November 18. As part of the Burger King Wii U Instant Win Game, BK guests can go online to play a game, which will utilize information found on their...

Burger King Gets in the Holiday Spirit with Trio of New Desserts

To celebrate the start of the holiday season, Burger King Worldwide unveiled additions to its popular dessert menu: the Gingerbread Cookie Sundae and Gingerbread Cookie Shake.

Infused with classic holiday flavors, each gingerbread treat is sure to get everyone into the spirit of the...

For Subway and Dunkin' Donuts, Simple is Best

For three years running, the quick-service segment, including Subway, Dunkin’ Donuts, and McDonald’s, is considered one of the simplest industries by U.S. consumers (ranking No. 2 out of 25 industries) according to results from the third annual Global Brand Simplicity Index.

...

Juliana Asturias Declared Winner of BK's Crown Program

The BK Crown Program is proud to name Juliana Asturias of Bristow, Virginia as the grand prize winner in the BK Crown Program’s Design The Crown contest. Juliana was one of more than 75,000 kids who entered this contest to design their own version of the iconic Burger King crown in hopes...

2012 QSR Drive-Thru Study

October 2012

The drive-thru operation of a quick-service restaurant may seem relatively cut and dried, but operators aren’t resting on their laurels when it comes to their outdoor business. For many brands in the industry, the drive thru can account for anywhere between 50 and 70 percent of sales...

On the Market

October 2012

Stock market watchers have been observing a curious trend in 2012: the reintroduction of the restaurant IPO.

“With the sagging economy over the past few years, we saw a lot of restaurant and other hospitality companies put their plans to go public on hold,” says Roger Pondel...

Cracking the NFL

Now that football teams across the country are facing off in the NFL’s 2012 season, which kicked off last week, many quick serves are beginning a gridiron contest of their own.

Marketing and advertising efforts designed around the NFL are an increasingly hot commodity in the...

Burger King Rolls Out Chicken-Focused LTO Menu

This fall, Burger King is ready to celebrate its latest flavorful menu innovations, where chicken takes center stage.

From hearty flavors to lighter fare on the go, Burger King has the made-to-order meal solutions that live up to the brand's signature taste.

Burger King Celebrates Labor Day with $1 Smoothies

From Friday, August 31^stthrough Monday, September 3^rd, participating Burger King restaurants will offer small Real Fruit Smoothies for just $1 each. Guests can choose from the Strawberry Banana and Tropical Mango varieties or try the new Raspberry flavor.

Child’s Play

August 2012

It’s a given that most American kids love pizza, burgers, tacos, hot dogs, chicken fingers, and grilled cheese sandwiches.

Many of these are also the types of food that can come under fire from parents and nutritional experts who worry about what kids are eating, particularly...

Starbucks Holds $87.4M in Impact Media Value

Starbucks is the top quick-service restaurant brand with $87.4 million of Impact Media Value according to General Sentiment’s Q2 2012 QSR MediaMatch report.

McDonald’s ($39.4 million), Taco Bell ($38.7 million), Burger King ($37.4 million), and Chipotle ($29.5 million) round...

Burger King Offers Limited-Time $0.50 Soft Serve

Burger King Worldwide is inviting customers to cool off during the dog days of summer with velvety vanilla soft serve in a cone or cup.

Beginning August 17^th, participating Burger King restaurants will be offering this fan favorite dessert for only $0.50 each. ...

Burger King Launches Family Food Game

With a 1-in-3 chance of winning a prize, Burger King Worldwide is thrilled to unveil the Family Food Game at participating Burger King restaurants nationwide. Inspired by the popular game show “Family Feud,” every game piece can be a winner...