Burger King

Quick service brands enhance nutritional profile of favorite foods like pizza.
April 2014

Industry experts, nutritionists, and menu developers share ideas on how the industry can make classic fast-food dishes healthier.

Quick service restaurants roll out smart phone app payment options for customers

McDonald’s, Burger King, and Wendy’s all experimenting with mobile payments.

Burger King Corporation and its franchisees are breaking new ground in the quick-serve category March 18 with the national launch of the BK Veggie burger—the first veggie burger available nationally at a quick-service restaurant chain.
For five weeks, beginning March 11, Burger King Big Kids' Meals will include one of ten collect-and-connect Ice Age character toys. Plus, Burger King restaurants are offering a frozen treat, the Blue Cherry Frozen Float.
Consumers across the country celebrated the forty-fifth birthday of the Whopper sandwich by purchasing millions of the sandwiches.
Burger King Corporation celebrates 45 years of the "Have it Your Way" flame-broiled Whopper sandwich with a new leadership team it says is focused on providing new quality products and better service. The company also unveiled new ads featuring Shaquille O'Neal, and a new tagline: "@ BK ... You Got...
Burger King has focused its growth with existing franchisees in recent years but now plans to seek new franchisees.
Equity Marketing, Inc., a marketing services company, today announced that it has been awarded the International Calendar Planning business for Burger King Corporation outside of the U.S./North America.
Burger King says U.S. troops serving overseas on deployment zones this winter are enjoying a little taste of home, thanks to its relationship with the Army Air Force Exchange Services.
Burger King Corporation said the U.S. Department of Agriculture granted the company's petition for enforcement of the Federal Humane Slaughter Act, paving the way for stepped up enforcement of the act.
Starting Sunday evening, January 13, Burger King will air a series of television and radio ads starring blues legend BB King, who will push the chain's latest menu additions.
Three new menu items at Burger King offer customers more variety with the taste of flame-broiling.
The chain's new limited-time offer combines crispy bacon, smoked cheddar cheese, and creamy barbeque sauce.
Burger King restaurants in the United States will start the new year with a new beverage offering: Minute Maid 100% Florida orange juice.
After receiving nearly eighteen thousand entries in twenty-one days, Burger King Corporation announced the winner of its "Lord of the Rings/Search the Kingdom" In-Restaurant to Online Sweepstakes.
This year, Burger King gift certificates are as easy to purchase as a quick "click and drag" on your computer.
Sydran, the third largest franchise operator of Burger King restaurants, completed a financial restructuring with participation from Burger King Corporation. The restructuring allows Sydran to meet financial obligations and upgrade its restaurants.
Burger King Corporation and eBay announced a strategic alliance that will create the first Internet-based loyalty program in the fast-food industry.
Burger King Corp. is giving several advertising assignments--and a role on its creative council--to McCaffery, Ratner, Gottlieb & Lane.
In their ongoing effort to help the families of victims of the September 11 attacks, 185 Burger King restaurants in the metro New York area will present a check November 15 to the "Families of Freedom" Scholarship Fund for more than $60,000.
Burger King and AOL Time Warner jointly announced a strategic alliance and partnership to push "Internet-powered campaigns" with special sports and music features.
The new Grilled Sourdough Bacon Cheeseburger is available at participating Burger King restaurants for a limited time,—October 29 through November 21.