Burger King

Burger King

industry headlines

Burger King Corporation Joins Starting Line-Up of Advertisers at Super Bowl XL

2006-01-06 After an 11-year hiatus, Burger King Corporation (BKC) will return to Super Bowl advertising with a 60-second spot, created by Crispin Porter + Bogusky, scheduled to air in the second pod of ads immediately following kickoff of Super Bowl XL in Detroit on Feb. 5 on ABC.

Burger King Set to Unveil $1 'Value Menu'

2005-12-09 Burger King Corp. plans to introduce a limited "value menu" featuring items costing $1, to stimulate traffic and better compete with its fast-food rivals, the Associated Press reported today.

Burger King Corporation Names President of Asia Pacific

2005-11-16 Peter Tan, a fast food hamburger restaurant veteran, has been named to the newly created position of Burger King Corporation's senior vice president and president, Asia Pacific.

Burger King breaks with franchise group

2005-10-21 Burger King has severed relations with leadership of its U.S. franchisee group, accusing it of disrupting company brand-building initiatives, the Associated Press reported today.

Burger King to Help Katrina Evacuees Find Jobs

2005-09-12 Through its Displaced Employee Assistance program, Burger King will recruit Burger King employees and others affected by Hurricane Katrina to work in new or existing Burger King stores.

Burger King Introduces Chicken Fries

2005-07-26 BK Chicken Fries, an innovative, new chicken strip, officially launch at Burger King restaurants nationwide today.

Burger King Announces Refinancing Plan

2005-07-14 Burger King Corporation yesterday announced the successful closing of the refinancing of its debt, effective as of July 13.

Burger King Introduces Two New Breakfast Sandwiches

2005-03-28 The new breakfast sandwiches are being launched with two 15- and 30-second television spots created by Miami-based advertising agency Crispin Porter + Bogusky.

Al Carbrera Becomes Burger King's Largest Minority Franchisee

2005-03-10 With the purchase of 41 Illinois and Indiana Burger King stores, Cabrera's Heartland Foods now owns and operates 218 Burger King units in six states.

Brenneman Named Chairman of Burger King Corporation

2005-02-17 In his newly appointed position, Greg Brenneman plans to execute his strategic business vision worldwide.