Burger King

Quick service brands enhance nutritional profile of favorite foods like pizza.
April 2014

Industry experts, nutritionists, and menu developers share ideas on how the industry can make classic fast-food dishes healthier.

Quick service restaurants roll out smart phone app payment options for customers

McDonald’s, Burger King, and Wendy’s all experimenting with mobile payments.

Quarter-pound Double Cheeseburger available nationwide for $1.
1/4-pound Double Cheeseburger available for $1 starting October 19.
Company announces promotion of second "Twilight" film.
Through support of new film, Cloudy with a Chance of Meatballs, BK is raising awareness for Feeding America charity.
A new NASCAR partnership with Tony Stewart means a live polygraph test, putting the spokesman's love for the Whopper to the test.
Donation of $5,000 to Jonas Brothers' Change for the Children Foundation to be presented at 5K in San Antonio.
“G.I. Joe: The Rise of the Cobra” toys will now be available in kids meals.
Kevin Higgins to take over as president of Europe, Middle East, and Africa region.
Humane treatment of egg-laying hens at the heart of the issue.
Promotional game, burgers, and television spots to correlate with film's June 24 release.
Exact serving sizes and price points are not yet confirmed, but a single serving is expected to be available for about $1.
Burger King will give away one trip a day to meet the band.
Crispin Porter + Bogusky was awarded the Grand Effie Award for the Burger King campaign last night.
Ordering technology company Gomobo created a customized platform for the burger chain and is setting its sights on other brands.
As part of its commitment to the Children’s Food and Beverage Advertising Initiative, Burger King added three new kids menu additions, including lower sodium Chicken Tenders.
The Muscular Dystrophy Association announces this year's fundraiser participants.
Burger King is partnering with Paramount to promote three major motion pictures this summer.
The company will increase its national advertising efforts by 20 to 25 percent next year.
The Licensing Industry Merchandisers' Association nominated a Broad Street Licensing Group client for the fourth year running.
A new Technomic report finds the limited-service industry is bucking the trend.