May 21, 2013

Captain D's

All Aboard! Captain D's Lands Two New Exec Team Members

Captain D's Turns its Ship Around

Seafood Concept or Not, Brands Gear Up for Lenten Season

The Art of the LTO

August 2012

Offer a Big Mac or a Quarter Pounder to casual McDonald’s customers, and they might shrug. But offer a Shamrock Shake or a McRib, and there’s a good chance they’ll salivate. These menu options have become hugely successful at the fast-food giant, despite being offered for only...

Captain D’s Continues Sales Turnaround with 8.5% Q2 Gain

Captain D's successful turnaround and brand rejuvenation has continued through 2012. With 527 locations throughout the United States, the restaurant leader in the fast casual seafood segment produced a 7.3 percent increase in franchised restaurants and an 8.5 percent same-store sales...

Captain D’s Taps TM Advertising for Rebrand

TM Advertising, a Dallas-based agency, was chosen by Captain D’s Seafood Kitchen as its new agency of record. TM has been assigned to help Captain D’s reinvigorate its brand, and will work with the company’s leadership to develop brand positioning and communications strategy...

New Captain D's Offering is One Big Fish

Captain D’s recently rolled out a new fish menu item that it claims is one of the biggest fish products in the quick-serve industry.

The 6-ounce Southern Style White Fish filet, which comes with two sides and hush puppies, debuted as one of the chain’s 4 for $4.99 meals.

...

Seafood is Sinking

According to a recent study, the amount of seafood served in restaurants has been declining since 2008. The trend has left the seafood category scrambling to find innovative ways to draw consumers.

The research from the NPD Group, a market research firm, reports there has been a 2...

Captain D’s Adds Sandwiches in Appeal for New Customers

Captain D’s rolled out a new line of sandwiches that it is hoping will increase traffic to the lunch daypart and appeal to a younger customer base.

The new sandwiches were released last week as a way to “access people who are not normal visitors to a Captain D’s,”...

Execs are Human, Too

February 2011

Michael Lippert is the newly appointed executive vice president of operations for Captain D’s Seafood Kitchen. As an industry veteran he knows that the time a leader initially joins an organization is exceptionally crucial to his success there. But it’s also the point when many basic...

Captain D’s Adds New VP of Purchasing

Continuing the strengthening of Captain D's management team, Phil Greifeld, CEO and president of the company, announced the hiring of Janet Duckham as its vice president of purchasing. Duckham most recently served as the vice president of purchasing and distribution of Luby's Restaurants...

Drive Thru, the Huddle House Way

The recession helped to blur the line between the quick-serve and casual-dining segments, as price points and service techniques jumped the industry fence in the competition for diners’ dollars. But one full-service chain, Huddle House, decided that with its new...

Captain D's CEO Jumps Ship for O'Charley's

David Head named president and CEO of casual-dining chain, effective September 1.

For Sale by Corporate

April 2010

If it wasn’t for the publicity, outsiders might not have known that Captain D’s was on the auction block, the result of a decision by private equity owners Sagittarius Brands Inc. to sell the brand late last year.

CEO David Head was working hard to...

Business as Usual for Captain D's, Despite 'For Sale' Sign

Spokesman for seafood chain says that Sagittarius Brands' sale of Captain D's won't hurt momentum in 2010.

20 Memphis-Area Captain D's Change Hands

Sonfish LLC took over the seafood restaurants from SERVE Holdings.

Red Lobster Isn't Laughing

Captain D's reacts to the cease and desist letter issued by the casual-dining chain.

Top Chains for Minorities

The National Minority Franchising Initiative names Top 50.

Sagittarius Brands Names Nick Shepherd Chairman and CEO

Former Blockbuster COO & Grand Met veteran to take position March 1, 2008.

Sagittarius Brands Signs Deals for 91 New Stores