Carl's Jr.

Hardee’s Honors RMG with Prestigious Founder’s Award

Hardee’s franchise owner Restaurant Management Group (RMG) has received the 2012 Wilber Hardee Founder’s Award from Hardee’s Food Systems, Inc.

The prestigious award is named after the founder of Hardee’s and is awarded annually to the single Hardee’s franchise owner that best exemplifies and embodies the ideals of entrepreneurial spirit, vision, leadership, teamwork, and community involvement.

Carl’s Jr., Hardee’s Hit Jackpot With Model Kate Upton

Carl’s Jr. and Hardee’s are known for their use of pop-culture icons in their advertising, so casting Kate Upton as their latest spokeswoman in the campaign for the Southwest Patty Melt was seen as a continuation of that strategy. However, Upton was signed and the ads filmed before the brands, or Kate herself, knew that she would be chosen as the 2012 Sports Illustrated Swimsuit Issue cover model.

Carl’s Jr. Has a Lunch Date with L.A. Laker Girls

Starting today, Carl’s Jr. kicks off a three-week in-restaurant tour featuring the world-famous Los Angeles Laker Girls. Today through April 7, the “Laker Girls Lunch Date at Carl’s Jr.” tour will offer Southern California guests and Lakers fans the opportunity to meet and mingle with the Laker Girls at participating Carl’s Jr. restaurants in Los Angeles, Orange, Riverside, and Ventura counties.

Archway Acquires Marketing Provider Synq Solutions

Archway, a leader in marketing logistics and fulfillment services, announced today that it has acquired Synq Solutions, Inc. (Synq). Synq is a privately held provider of marketing fulfillment and print management services with operating facilities in the Atlanta and Las Vegas metropolitan areas. Terms of the transaction were not disclosed.

National Turkey Federation Awards Carl’s Jr., Hardee’s

The National Turkey Federation (NTF) named Carl's Jr. and Hardee's recipients of its 10th Annual "Turkey on the Menu" (T.O.M.) Award in the fast food category. The award honors the chains for introducing a variety of charbroiled turkey burgers on their menus, offering healthier options to consumers.

The T.O.M. Award was presented Feb. 16 during NTF's Annual Convention.

Carl's Jr. Signs Deal for 50 Latin America Units

CKE Restaurants Inc. announced that it has entered into a five-year development agreement with Airport Shoppes Corp., a subsidiary of International Meal Company (IMC), with plans to open approximately 50 Carl’s Jr. restaurants in four new markets: Colombia, Dominican Republic, Panama, and Puerto Rico.

IMC is a leading multibrand casual and quick-service restaurant operator in Latin America with more than 200 company-owned restaurants and 8,000 employees in the Caribbean, Mexico, and Brazil.

HSUS Now CKE Shareholder to Encourage Egg, Pork Changes

The Humane Society of the United States (HSUS) announced that it is now a shareholder with Apollo Global Management, parent company to Carl’s Jr. and Hardee’s umbrella CKE Restaurants.

The HSUS hopes to use its position as shareholder to encourage the restaurant company to use more cage-free eggs and pork from pigs not housed in gestation crates.

Matthew Prescott, food policy director for the HSUS, says CKE was once at the front of this movement, but that it has since fallen behind the rest of the industry.

Santa Fe Option Joins Carl's Jr.'s Turkey Burger Line

Carl’s Jr., the burger chain known for sit-down-restaurant-quality food and innovative menu items, announced the expansion of its popular line of Charbroiled Turkey Burgers with the new Santa Fe Turkey Burger. The latest burger offers customers another low-calorie alternative to the chain’s big beef burgers, and is now available at most Carl’s Jr. locations in California, Colorado, Idaho, and Oregon.

Carl’s Jr. Comes to Costa Rica

Costa Rica is the latest country to enjoy the premium-quality burgers of Carl’s Jr. Parent company, CKE Restaurants, Inc., announced the opening of three Carl’s Jr. restaurants in Costa Rica earlier this month.

Located in and around the capital city of San Jose, the restaurants are operated by Gold Star Burgers S.A., who have the exclusive development rights to Costa Rica.

Pages