May 24, 2012

Charley's

Mohammad Al Madani
Charley’s Grilled Subs Beefs Up Presence in Dubai
Mohammad Al Madani brought Charley's to Abu Dhabi and Dubai.
Bringing American Brands to the Middle East
February 2012

International businessman Mohammad Al Madani shares his tips on how to best translate an American brand in a foreign land.
Charley’s Grilled Subs Promotes Wright to President
New Charley's VP Tasked with Bringing Brand to Life

Charley’s Grilled Subs named accomplished marketing veteran Mike Cassar as the company’s new vice president of marketing.

Cassar, a leader in branding, digital marketing, and franchise relations, is tasked with bringing the brand personality of Charley’s to life. He has...

Charley’s Grilled Subs Gets on Board With Korean Trend

As a response to customer demand, Charley’s Grilled Subs will debut its Spicy Asian BBQ Chicken sandwich nationwide this week, capitalizing on the trend of Korean-inspired flavors.

The sandwich, offered for a limited time only, is grilled-to-order and is prepared with all-natural...

Leveraging Franchisee Diversity
May 2011

Quick serves could be poised to step up their franchising efforts as soon as the credit market thaws and while available real estate remains cheap. Some experts say that minority-franchisee recruitment will be a particular area of focus, as franchisors pursue the value minorities bring to...

To Help With Growth, Charley's Hires Its First COO

For the first time in the restaurant’s 25-year history, Charley’s Grilled Subs has hired a chief operating officer to guide the brand into the future.

Bob Wright, a former vice president for both Wendy’s International and Checkers Drive-In Restaurants, has been named the...

Charley's Boasts Bacon BBQ Sandwich

Charley’s Grilled Subs -- which is known for its philly steak sandwiches, deli subs, gourmet fries, and freshly-squeezed lemonade -- will debut a limted-time-only Steakhouse Bacon BBQ sandwich nationwide.

Dominican Republic New Home for Charley's
Charley’s Grilled Subs now has more than 400 locations in 16 countries, including Japan, Germany, and Saudi Arabia.
Charley's Grilled Subs Welcomes an Asian Kick
Spicy Asian BBQ sandwich, a Korean-inspired item, will be available nationwide for a limited time.
Rock-Solid Foundation
August 2010

The concept of morality often conjures up notions of grand, abstract debates concerning religious faiths, relative social norms, and political persuasions. But when it comes to running a quick-service operation, experts say there’s nothing abstract about it. For...

How to Hook ’Em
July 2010

There are two ways to sell fast food: get customers to come to your location, or go where people already are. The throngs at fairs, festivals, sporting events, and other gatherings—especially during the summer and fall—have become a tempting target for more...

Quick-Serve Concierge
July 2010

At McAlister’s Deli, employees greet customers as they approach the counter to place their order and once more as they deliver meals to customers in the dining room. These same employees also walk the dining room, offering to get drink refills, removing meal...

Power of Prevention
May 2010

Before Peter Riggs became a vice president with the 173-unit franchise Pita Pit, he was a franchise owner. Starting out in the business, Riggs thought he knew what to look for when it came to preventative maintenance and workplace safety. He watched for spills on the floor. He made regular...

Charley's Grilled Subs Opens 400th Unit
Milestone unit to open in Memphis, with grand opening ceremony that will be attended by founder Charley Shin.