Chick-fil-A

Chick-fil-A Gearing Up for Cow Appreciation Day

Chick-fil-A is issuing a one-month reminder cattle call to its udderly cool customers! As part of the Atlanta-based restaurant chain's ninth annual Cow Appreciation Day celebration, Chick-fil-A is offering a free combo meal (breakfast, lunch or dinner) to any customer who visits one of its 1,700-plus restaurants fully dressed as a cow on July 12.

 

Chick-fil-A Teams Up with HMSHost for ATL Airport Unit

Travelers coming to or passing through Hartsfield-Jackson Atlanta International Airport will be able to “Eat Mor Chikin,” as Chick-fil-A partners with concessionaire HMSHost to celebrate the arrival of its sixth licensed airport location.

The new restaurant, located at gate 21 on Concourse C, will be operated by HMSHost, the first airport licensee partner for the Atlanta-based Chick-fil-A chain.

At Chick-fil-A, Old Salads Just Don't Cut It

Chick-fil-A isn’t one to back down from a challenge—even one that’s self-imposed. That’s why, despite the fact that customers weren’t complaining about current salad offerings, the chicken chain decided to scrap its salad lineup in favor of three brand new options.

“Salads are a product where people expect change,” says David Farmer, Chick-fil-A’s vice president of strategy development. “They expect new flavors and interesting combinations, so we just felt like we were at a place where it was time to update all of our salads.

Double Trouble?

Tony Holmes had a problem: The drive thru at his high-traffic Chick-fil-A restaurant in Apex, North Carolina, was too crowded.

For nearly two years, he tried line busting with employees outside wearing headsets. Then he gave those employees handheld remote units to streamline ordering. Both methods helped alleviate the drive thru’s bottleneck, but there were other issues that technology and manpower couldn’t address.

So in November, Holmes installed a dual drive-thru lane.

Chick-fil-A Celebrates 40 Years of Team Member Scholarships

Since Truett Cathy established the company’s first scholarship program in 1973 to encourage Chick-fil-A restaurant employees to further their education, the company has earmarked a portion of its proceeds to give back to its team members in the form of college scholarships. Last year was no different, with $1.39 million in total scholarships given to worthy recipients.

Wendy's Ranks No. 1 for Kid-Friendly, Healthy Options

According to Restaurant DemandTracker, a recent survey of restaurant customers in the United States, households with younger kids are much more likely to seek out restaurants with kid-friendly menus, and many of those consumers are looking for healthier food items on the menu for their families.

Households with younger children are especially likely to value a kid-friendly menu and slightly more likely to value healthy menu choices than households with older children.

Get in the Game

Imagine a market of 173 million potential customers. Seventy-eight million of them are female (often the primary decision-maker in the family), 61 million are college students, and 29 million have an income of more than $100,000.

Seems like a no-brainer for operators, right?

McDonald's Has Best Service, Value, Consumers Say

In a recent survey of restaurant customers in the United States, when it comes to identifying what drives loyalty for restaurants, the most commonly cited factors in determining which quick-service restaurant is visited most often are good value (58 percent), convenience (57 percent), low prices (53 percent), and fast service (51 percent).

Great-tasting food is only the eighth-most important factor in driving loyalty in this segment.

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