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The New Angle on Antibiotics
McDonald’s announcement that it would remove antibiotics from chicken could signal an industry-wide shift.
The Gold Standard
If you want to be like Chipotle—and everyone does—you just have to follow its recipe for success, which includes two main ingredients: its food and its people.
The Culinary Institute of America is a training ground for the world’s best chefs. And today more than ever, its influence is spreading to the entire foodservice world.
The Truth About Transparency
How to respond to consumers’ demands to know everything about your business.
Tale of Two Brands
McDonald’s used to own a majority stake in Chipotle. Now it might be losing its status as top industry influencer to Steve Ells & Co.
No Hangover in Sight
Naysayers have doubts about alcohol service in limited-service settings, but many fast casuals are partying on.
Anatomy of a Marketing Campaign
A breakdown of what makes a successful campaign, as seen through the lens of four quick-service marketing efforts.
Connecting the Dots
New technology allows quick serves to improve supply chain traceability.
Getting to the Meat of Marketing
Quick-serve brands adapt marketing strategies to highlight sustainable meat.
Pork’s versatility, cost effectiveness propel its addition to menus.
AllergyEats Reveals the Most Allergy-Friendly Restaurants
AllergyEats, the leading guide to allergy-friendly restaurants nationwide, has just revealed the most accommodating restaurant chains, based on feedba...
Chipotle Appeals to Vegans, Vegetarians with Tofu Product
Chipotle Mexican Grill plans to test a new vegetarian menu item called “Sofritas” in seven San Francisco Bay Area restaurants beginning Tuesday, Febru...
Chipotle Caters Colorado; National Rollout Coming Soon
Chipotle Mexican Grill will offer customers a new way to enjoy their food with the launch of its catering service, beginning in Colorado on January 21...
Chipotle Offers 'Burritos by the Box' Promo
Pro football fans typically celebrate the sport’s biggest game of the year with food—lots of food—making it the second-largest eating occasion of the ...
Chipotle Signs Agreement with CIW to Join Fair Food Program
Chipotle Mexican Grill and the Coalition of Immokalee Workers (CIW), a farmworker-based human rights organization, have reached an agreement that brin...
Starbucks Holds $87.4M in Impact Media Value
Starbucks is the top quick-service restaurant brand with $87.4 million of Impact Media Value according to General Sentiment’s Q2 2012 QSR MediaMatch r...
Chipotle Meets Pasture-Raised Sour Cream Goal
Chipotle Mexican Grill announced that it has reached an important milestone in its efforts to serve sour cream and cheese made with milk from pasture-...
Billabong Clothing Brand Partners with Chipotle
Clothing brand Billabong announced its partnership with the Chipotle Cultivate Foundation, an organization committed to creating a more sustainable an...
Chipotle Donates $100K to California State Parks
Chipotle Mexican Grill will donate $100,000 to support the California State Parks Foundation’s (CSPF) fundraising efforts following a $22 million budg...
Fast Casual Strengthens, Led by Panera, Five Guys
Fast-casual chains strengthened their gains on the overall restaurant industry, with the top 150 fast-casual chains growing 8.4 percent to $21.5 billi...
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Denise Lee Yohn: QSR’s Marketing Guru
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