Cinnabon

A New Age for Women

This is not the 1950s. Women aren’t confined to the home, cooking, cleaning, and caring for the kids (unless they want to, of course), nor can they only find work as secretaries in a male-dominated corporate world. No, today, women have power: They can balance work and family life; they can excel in any profession; and, just like men, they can own their own businesses.

8 Simple Rules for Renovation

Remodeling restaurants in a franchised system is a tough sell and even tougher to execute, but the challenges are minimized for those who follow these guidelines.

Cinnabon revamped its store model to modernize its business offering.
Cinnabon revamped its store model to modernize its business offering. Cinnabon

In many respects, Cinnabon isn’t the brand it was just one decade ago. From the company’s growing beverage line to menu introductions like Center of the Roll and Cinnabon Stix, life within a Cinnabon’s four walls has shifted in the 21st century.

But executives realized a few years ago that the look of Cinnabon’s stores hadn’t similarly changed with the times. The brand’s so-called “heritage” look—a tile-dominated space outlined in blonde wood—had become dated and uninspired, lacking pop and contemporary charisma.

Cinnabon Partners with Operation Gratitude

Cinnabon is partnering with Operation Gratitude for its third annual “Hugs from Home” campaign to send care packages to troops overseas.

Throughout the month of October, guests can support this cause by making donations at participating bakeries.

For every $1.00 contribution, they will receive a $1.00 Cinnabon coupon, valid at participating bakeries until December 31, 2012.

Cinnabon Expands Global Presence with Libya Opening

Minibon Cinnabon

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Cinnabon, Inc. is continuing to strengthen its worldwide footprint with the latest international bakery opening earlier this month in Tripoli, Libya.

A co-branded Cinnabon and Carvel store debuted July 2, 2012, on the busiest street in the city, and signifies a milestone—the first-ever U.S. brand to debut in Libya. The location was in the works for more than two years, with the opening delayed due to the Libyan revolution last year.

Moe’s, FOCUS Brands to Explore Nontraditional Venues

Customers line up at the new Moe's Southwest Grill unit at the Angola Travel Plaza in New York.

Move over, Main Street. Moe’s Southwest Grill and sister FOCUS Brands concepts—including Auntie Anne’s, Cinnabon, and Carvel Ice Cream—are taking the path less traveled with a strategic growth plan that involves building units in nontraditional venues like train stations, convenience stores, college campuses, and military bases.

The new locations will give FOCUS Brands concepts access to the masses in ways that traditional real estate settings can’t, says Paul Damico, president of Moe’s Southwest Grill.

Cinnabon Spotlights Chocolate-, Cherry-Flavored Items

Cinnabon bakeries are now adding chocolate and cherry flavors to its world famous cinnamon roll and blended beverages. Now through Nov. 3, Chocolate-Covered Minibons, Chocolate-Covered Cherry Chillattas, and Cherry Tangy Chillattas are available at participating bakeries.

Boar's Head Cafe Newest Arrival for Pittsburgh Airport

Airmall USA, an airport concessions developer and operator of the Airmall at Pittsburgh International Airport, has opened the Boar's Head Cafe, a 2,600-plus square foot restaurant located on the Transit Level of the Landside Terminal.

"Boar's Head Cafe is the perfect option for those looking to kick off their travels with a fresh, quick, and healthy bite on the go," says Jay Kruisselbrink, vice president of development for Airmall Pittsburgh. "It is located landside before security, making it accessible to both travelers and those saying goodbye to loved ones at the airport."

Doc Popcorn Prescribes New Location in Arkansas Mall

Local entrepreneur Adam Sinnard is fulfilling Jonesboro, Arkansas’ snack cravings, offering a delicious, all-natural, fresh-popped snack, with his recently opened Doc Popcorn at 3000 E. Highland Drive in The Mall at Turtle Creek.

Located in front of JCPenney, Doc Popcorn’s PopKiosk provides passers-by with a delicious, fresh-popped snack in a variety of all-natural flavors. Doc Popcorn pops its whole-grain kernels in 100 percent corn oil and offers a wide variety of distinctive flavors made from blends of natural ingredients.

Cinnabon to Give Away Free Cinnabon Bites On Tax Day

Once again, Cinnabon is rewarding guests during one of the most stressful times of the year with its annual Tax Day Bites! promotion.

“We want to remind people that life needs frosting, especially during hectic times,” says Kat Cole, president of Cinnabon. “Tax Day is the perfect excuse to reward ourselves with a free sweet treat!”

Cinnabon Increases Customers’ Social Engagement by 671%

MomentFeed, Inc., the first location-based marketing platform for the enterprise and a leader in the SoLoMo (social, local, mobile) space, today announced the findings from an eight-month study conducted with Cinnabon, Inc., which saw customer engagement increase by 671 percent across its 400+ U.S. locations by leveraging the MomentFeed platform. The engagement was measured across Facebook, Foursquare, and Twitter.

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