May 20, 2013

Coca-Cola

Coke's Secret Recession-Fighting Weapon
The company's revamped online tool helps soften the economic blow on independents and small-scale operators.
Coke Announces Dividend for First Quarter 2009
Shareholders can opt to collect as soon as Feb. 20.
Coke to Deploy New Fleet of Hybrid Delivery Trucks
Coke now has the most hybrid electric delivery trucks in North America.
Coke's VitaminWater Under Legal Fire
Can a drink with 33 grams of sugar bill itself as healthy?
Sweet Success for Coke & Pepsi
Rarely do both companies find joy in the same announcement, but Wednesday was different.
Coke CEO to Become Chairman of the Board
Muhtar Kent will succeed Neville Isdell as chairman of the board.
'Memo' Ochoa Picks Coke
Mexican soccer star Francisco Guillermo "Memo" Ochoa becomes an official Coca-Cola spokesperson.
Coke Moves Calorie Counts to Front of Can
According to the company, it's designed to help consumers make better dietary selections.
Coke Wins Golden Peacock Award
The honor recognizes Coke’s integration of Corporate Responsibility and Sustainability (CRS) into its business strategy.
High-Calorie Drinks Phased Out at Schools
The School Beverage Guidelines Progress Report 2007-2008 showed beverage calories shipped to schools decreased by 58 percent since 2004.
Coke Honored By Fazoli's
The beverage company helped to increase 32 oz. drink purchases by more than two points over the summer.
Coke to Launch Full Throttle Coffee
The drink will be made with 100 percent premium Colombian Arabica coffee and Full Throttle’s energy and vitamin blend.
Coke Hires New Senior VP of HR
Pamela O. Kimmet, 49, will oversee the development and implementation of global human resources initiatives for the company
Caribou Coffee Adds Odwalla Beverages
Caribou Coffee customers can now purchase Odwalla juices, smoothies, and juice drinks at locations nationwide
Coca-Cola Partners with Honest Tea
Coca-Cola will hold approximately 40 percent interest in certified organic beverages maker.
Coke Zero Pulls Fast One on NASCAR Drivers
A new, tricky Coca-Cola ad is set to debut during the Daytona 500.
CKE and Coke Sign Multi-Year Beverage Agreement
Parent company of Carl's Jr. and Hardee's, CKE renews its beverage contract with the soft drink provider.
Coke Extends NASCAR Sponsorship
The beverage company continues its 40-year relationship with the sport by extending its sponsorship for another ten years.
Coca-Cola Establishes Professorship
The endowed chair at Switzerland's IMD will focus curriculum and research on the dynamic of consumer and shopper marketing.
Coke Keeps its Fulfillment Process Green
Harte-Hanks fulfills retail orders placed at Coca-ColaStore.com with recycled packaging.