Del Taco

Del Taco, a leader in the Mexican quick service restaurant category, will discuss record-breaking sales and offer the opportunity for franchisees to capture exclusive development territories during the 2014 Franchise Expo South. The company has close to 550 restaurants...

Back by popular demand, beginning February 6 Del Taco will offer its crispy shrimp in either a taco or burrito for a limited time. Both Del Taco’s Crispy Shrimp Taco and Burrito feature crispy golden shrimp, fresh cabbage, freshly chopped pico de gallo...

Back by popular demand, beginning February 6, Del Taco will offer its crispy shrimp in either a taco or burrito for a limited time. Both Del Taco’s Crispy Shrimp Taco and Burrito feature crispy shrimp, cabbage, pico de gallo salsa, and Del Taco’s secret sauce. The burrito adds lime...

Fish Consulting LLC, a full-service national communications firm specializing in franchise marketing and public relations, announced Del Taco, a Mexican quick-serve chain, joined its growing roster of partners. 

Del Taco enlisted Fish Consulting to help increase national awareness of...

The limited-service restaurant industry is cashing in on diners’ New Year’s resolutions for healthy eating in a big way. At bagel concept Einstein Bros. Bagels, for example, January 1 marked renewed focus on the brand’s Smart Choices menu, which boasts a selection of better-for...

Del Taco introduces Turkey Tacos, making the company one of the first Mexican fast food chains to offer ground turkey as a protein option. Del Taco’s Turkey Tacos feature lean, seasoned ground turkey that has 33 percent less fat than its seasoned beef yet offers...

Del Taco announced the launch of its new Epic Burritos. Created to expand the choices for guests, the new burritos range from 14 to 18.5 ounces in weight and are priced from $4.99. Del Taco is celebrating the launch by offering a free medium drink to guests who purchase an Epic Burrito between...

October 2013

Every successful brand relies not only on its leader to craft and execute a winning brand strategy, but also on its executive team members to keep the concept running smoothly. A savvy CEO understands that his or her fellow C-suite members must consistently be inspired to be the highest-quality...

Continuing its march across Texas, Del Taco announced the opening of its first of 25 locations planned for San Antonio.

The new San Antonio restaurant will open on Wednesday, September 4.

The new Del Taco features a 70-seat dining room, a salsa bar, and a drive thru that will be...

Del Taco is bringing back its Free Wednesdays promotion. Between 3 and 9 p.m., guests will receive an item of their choice from the Buck & Under Menu free with any purchase.

This offer will be available on August 28, September 4, and September 11 at participating Del Taco restaurants...

Setting the stage for its latest growth surge, Del Taco now has seven new franchise groups committed to developing 39 new restaurants across the country, including in Central California, Colorado, Georgia, New Mexico, South Carolina, and Texas. Simultaneously, the company announced five new...

Larry Blumberg and Associates (LBA), a company providing comprehensive real estate and business services for hospitality and restaurant groups, has named Barry Barnhart as vice president, restaurant operations, a new company position.

Barnhart has been in the restaurant business for 43...

As Del Taco rolls out changes to their restaurants, the new Buck & Under and New Tastes menus continue to generate positive consumer buzz. The new menus made their system-wide debut with the overall brand relaunch on April 24.

Having been in refresh mode for more than year, Del Taco is ready to enter the final phase of a major brand upgrade that has so far included new store and branding designs, as well as operational tweaks at the corporate office.

This week, the Lake Forest, California­–based brand...

Del Taco Holdings announced the completion of a debt refinance transaction. 

The transaction, led by GE Capital, Franchise Finance, features new senior credit facilities, which include a $175 million term loan and a $40 million revolving line of credit.

Net proceeds were used...

Del Taco is setting its sights on Austin, Texas, as the next growth target in Texas as it continues its steady, fast-moving march through the state.

The popular Mexican quick-serve chain announced plans to open restaurants in Austin with the first one located at 1400 E. Whitestone Blvd.,...

Today Del Taco announced its selection of San Francisco–based agency Camp + King as its lead advertising agency of record. Camp + King was selected to lead all strategic branding and creative efforts with the goal of evolving and growing the iconic Mexican quick-service restaurant...

Del Taco is setting its sights on Abilene, Amarillo, Lubbock, Midland, and Odessa as the next growth targets in Texas as it continues its steady, fast-moving march through the state. Since first announcing plans to open its popular restaurants in Texas in 2010, Del Taco now has more than a...