May 24, 2013

Del Taco

The company hired its first VP of marketing development and announced promotions.
The company is rolling out a 99 cent Classic Taco deal beginning Sept. 17 and using a steamy ad to promote the campaign.
The contest is a chance for employees to demonstrate their menu ingenuity with ingredients already found in Del Taco kitchens.
The new Del Inferno sauce is almost three times hotter than any of the sauces offered by Del Taco’s nearest competitors.
The company announced plans to open 32 restaurants in the Minneapolis-St. Paul area and is seeking up to six qualified restaurant operators as franchisees.
The company is parent company of Captain D's and Del Taco and plans to complete the new sites within the next several years.
The new company-owned 24-hour restaurant is located at 2515 N. Hollywood Way in Burbank, California.
The quick-serve will donate 25 cents from each Spicy Chicken Burrito sold to fire relief efforts.
The company signs two franchise agreements that will bring seven new stores to two Tennessee markets.
The company unveils its new Chicken Soft Taco for just 99 cents along with its Mexican Caesar Salad starting at $1.59.
Foodservice marketing veteran, Mimi Somerman, fills Del Taco's newly created chief marketing officer post.
Del Taco hopes to draw in customers by combining its two most-popular menu items.
Twenty-seven-year Del Taco veteran Shirlene Lopez will serve as president, replacing Ron Petty who, as previously announced, has become president of Sagittarius Brands Development Group.
Charlesbank Capital Partners LLC and two other investors completed their acquisition of Del Taco, the second-largest Mexican fast-food chain in the nation, Boston Business Journal reports.
On the tail of its successful Crispy Fish Taco, Del Taco expects to reel in more customers with its new Crispy Fish Burrito that makes its debut today.
Sagittarius Brands of Nashville has signed an agreement to purchase Del Taco, Inc. of Lake Forest, Ca. Del Taco is the nation's second largest Mexican quick-service chain. Sagittarius Brands is the Nashville-based parent company of Captain D's Seafood, a pioneer in quick-service casual seafood...
Number two Mexican quick-serve says new product strives for authenticity.
In further evidence of the increasing importance of breakfast to the QSR segment, Del Taco has announced a plan to boost its breakfast sales.
Today Del Taco announced its 13th consecutive year of same store sales growth, an accomplishment bolstered by the additional news that average unit volume in 2002 surpassed the $1 million mark.
Development agreements take Del Taco to new markets in California and Illinois.