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2014’s Top Brand Stories
The top players from a busy year in quick-service news.
Dunkin’ Donuts franchisee Vik Patel shares how he transitioned to the full-service segment with a craft-beer brand.
Taking a Bite Out of Lunch
Breakfast brands expand to lunch daypart to revive industry’s declining midday traffic.
Hold the Bread
Who says sandwiches need bread? These carrier alternatives combine innovation and novelty to appeal to consumer interest.
Coffee Concepts Can Target Lunch Guests with Demographic Data
A new study shows where morning concepts Dunkin’ Donuts and Starbucks can find their persuadable lunch customers.
Operators are finding ways to squeeze their brands into every nook and cranny this country has to offer, from schools and hospitals to markets, festivals, and casinos.
Iced tea gains traction as consumers seek healthy, innovative beverage options.
Talk of the Town
Brands localize their social media presence to foster a more authentic consumer interaction.
Pork’s versatility, cost effectiveness propel its addition to menus.
Build the Buzz
National TV spots spark consumer excitement in new markets.
Dunkin' Brands Names new EVP of Global Communications
Stephen J. Caldeira has been named Dunkin' Brands new executive vice president of global communications and chief public affairs officer.
Zero Trans Fat Menu Soon Available Nationwide at Dunkin' Donuts
By October 15, Dunkin' Donut offerings nationwide will be trans fat free. Baskin-Robbins will follow suit by January 1, 2008.
Dunkin' Brands Establishes Nutrition Advisory Board
Dunkin' Brands, the parent company of Dunkin' Donuts, Baskin-Robbins and Togo's, announced the formation of a Nutrition Advisory Board.
Grocers to Sell Dunkin' Donuts Coffee
Starting this month, packaged Dunkin' Donuts coffee will be sold by Wal-Mart, Kroger and CVS in a bid to get customers to brew the brand at home.
Dunkin' Brands Launches New Community Service Effort
Dunkin’ Brands Community Foundation is honoring community leaders with a year's worth of Baskin-Robbins or Dunkin’ Donuts products.
Dunkin' Donuts To Sell Iced Tea
Three flavors of freshly brewed iced tea are now available at Dunkin' Donuts throughout New England and upstate New York for $1.69–$2.09.
Dunkin' Unveils Interactive Web Site
Dunkin' teams with MapQuest to help customers plan their summer trips.
Dunkin' Donuts Opens in Hersheypark
The new Hersheypark store is Dunkin' Donuts's first theme-park location.
Dunkin' Gets New Brand Marketing Officer
Dunkin' Donuts appoints new Brand Marketing Officer and continues national expansion.
Dunkin' Donuts Rolls Out SoBe Energy Coolattas
Dunkin's new cherry citrus-flavored SoBe Energy Coolatta is designed to provide refreshment and refuel the active, on-the-go consumer.
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