Edible Arrangements CEO Tariq Farid announces a major contribution to the International Franchise Association’s (IFA) VetFran program and the launch of “Hero’s Welcome,” a nationwide initiative designed to help veterans become business owners and re-enter the workforce.
Edible Arrangements International, the pioneer and leader in handcrafted fruit arrangements, names franchise veteran John Wuycheck vice president of franchise development to lead the 1,100-unit concept’s global expansion.
The opening of its 1,000th location, a new advertising campaign, new franchise agreements representing 105 stores, and expansion of the corporate headquarters were just a few of the reasons Edible Arrangements International enjoyed 2012, one of its sweetest years ever.
Edible Arrangements, the pioneer and leader in handcrafted fresh-fruit arrangements, recently recognized exemplary members of the corporate team for their contributions to a banner 2012 that included the opening of the company’s 1,000th location.
Amy Wietmarschen, project manager in the operations department, received the highest honor, the Pineapple Super Star Award, in recognition of her commitment to the brand, franchisees, and customers. She also was presented with a new Toyota.
Edible Arrangements International, the pioneer and leader in hand-sculpted, fresh-fruit arrangements, has been named one of Connecticut's Top 5 companies in Inc.'s first Hire Power Awards.
The new award recognizes private businesses that have led the way in creating American jobs from 2008-2011.
It’s been a month and a half since Hurricane Sandy wreaked havoc on parts of the East Coast. The storm caused an estimated $62 billion in damage, with about $10–$20 billion of insured losses, according to Eqecat Inc., a provider of catastrophic risk models.
As many restaurant operators in the affected areas slowly clean up and reopen for business, many are realizing the importance of disaster-recovery plans that could have helped them prepare for the storm.
Edible Arrangements International debuts its new holiday-themed television spot which features a whimsical world of trees made from Granny Smith apples, fallen snow of coconut, and a house created from cinnamon sticks.
It’s the first week of classes, and students at the University of North Carolina at Chapel Hill are bustling through Lenoir Hall, home to a dining hall and food court that feed many of the 30,000 Tar Heels on campus.
How far would you walk to help out a family member? If you are Nick D’Alleva, a Boston-based Edible Arrangements franchisee, 50 miles is not too far to go if means getting closer to a cure for multiple sclerosis (MS), a disease that has stricken two of his family members.
D’Alleva joined other relatives recently for the three-day MS Challenge Walk through the streets of Cape Cod, Massachusetts, to help raise funds toward finding a cure for MS. It was just the latest effort in what has become a personal and professional crusade for the franchisee.
Edible Arrangements founder and CEO Tariq Farid recently honored Riyadh entrepreneur Nourah Al-Rossais as the “International Franchisee of the Year” at the franchise’s seventh International Convention in Orlando, Florida.
“As soon as I met her, I knew she was the perfect person to introduce Saudi Arabia to Edible Arrangements,” Farid said to the more than 700 franchisees, managers, and vendors attending the convention.