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El Pollo Loco
El Pollo Loco
How to Ace Site Selection
An El Pollo Loco franchisee talks about how his experience in real estate informed his growth as a quick-serve operator.
Courting Calorie Counters
Making it easier for customers to watch their weight can be smart business.
Poultry Goes Premium
With sophisticated menu items, upgraded interiors, and a laser focus on the customer experience, the chicken segment is moving upmarket.
Leveraging Franchisee Diversity
Minority franchisees bring new opportunities to the table for quick serves, but the hurdles they face require creativity on the part of the franchisor.
Rise of Interim CEOs
Many quick-serve companies are turning to interim executives for change and growth. But is temporary leadership a permanent fix?
Fire Up the Grill
The success of KFC’s Kentucky Grilled Chicken signals that grilled menu items could be taking over for fried food.
Incentives for Green
Senior finance executives should take advantage of tax incentives that are available for green building initiatives.
El Pollo Loco Unveils Website Redesign
El Pollo Loco unveils its newly redesigned website.
El Pollo Loco Adds Two More Grilled Chicken Burritos
El Pollo Loco’s culinary experts have expanded its Grilled Chicken Burrito line-up with the addition of two new, hand-made Chicken Burritos.
El Pollo Loco Fishes for Baja, Spicy Chipotle Tacos
The culinary experts at El Pollo Loco have given the fish taco a tasty new twist, the way only El Pollo Loco can. In restaurants now through mid-April...
El Pollo Loco Units Bring in Over $4.8 Million in Bankruptcy Auction
A recently concluded Live Auction conducted by National Franchise Sales brought in $4.86 million for the sale of seven El Pollo Loco Franchises. ...
Carnitas, Tamales Get Chicken Treatment at El Pollo Loco
The season to celebrate is upon us and El Pollo Loco is gearing up to do just that.
El Pollo Loco Feels the Mexcellence
The nation’s flame-grilled chicken leader, El Pollo Loco, is firing up the brand this month through a multi-faceted campaign that includes new televis...
BK Backs New National Kids Meal Program
It wasn’t Bring Your Child to Work Day, but that’s certainly what it felt like at the launch of the National Restaurant Association’s new healthy kids...
There's a New Grill Master in Pollo Loco Town
Bringing a sizzling finish to months of regional competitions, El Pollo Loco awarded German Veletzuy from Sylmar, California, the esteemed title of To...
All About ‘Goodness’ in El Pollo Loco Agency Pick
Following an extensive search for a new creative partner that began last November with the review of more than 35 agencies, El Pollo Loco Inc.
El Pollo Loco Offers Fish Tacos
El Pollo Loco announced that it will serve two varieties of fish tacos from Jan. 29 to mid-April, 2011.
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