industry headlines

Hardee's Launches New Shakes and Malts Made with M&M's

2006-07-17 A new television spots in support of the launch features the hit single 'Milkshake' by Kelis...

Hardee's Debuts New Philly Cheesesteak Thickburger

2006-04-18 Hardee's today launched its new Philly Cheesesteak Thickburger(TM).

Hardee's Introduces New Steak 'N' Egg Burrito

2006-01-23 Hardee's, a leader in the QSR breakfast arena, today announced the newest addition to its morning menu, the Steak 'N' Egg Burrito.

Hardee's Franchisees Establish Relief Fund to Help Restaurant Employees Affected by Katrina

2005-09-08 The Independent Hardee's Franchisee Association (IHFA) today is establishing a hurricane relief fund to assist franchisee restaurant employees in the Gulf Coast whose lives have been devastated in the aftermath of Hurricane Katrina.

Hardee's Introduces Grilled Pork Chop Biscuit

2005-07-25 Making a good thing even better, Hardee's(R) announced a new addition to its already popular line of Made From Scratch(TM) Buttermilk Biscuit sandwiches, the Grilled Pork Chop Biscuit(TM), starting today at participating locations.

‘Cow Shake’: Hardee’s New Offbeat Milkshake Commercial

2005-06-27 As the already-famous Paris Hilton/Spicy BBQ Thickburger(TM) TV commercial begins airing in Hardee's® markets today, another Hardee's ad will make its debut for the chain's new Hand-Scooped Ice Cream Shakes & Malts(TM). The new commercial is yet another example of the brand's efforts to connect with its target audience of 18- to 34-year-old males through its advertising.

Hardee’s Switches to Hand-Scooped Shakes and Malts

2005-04-11 CKE hopes the move to hand-scooped ice cream treats will further differentiate its burger brand from the competition.

Hardee’s Unveils New Thickburger

2005-03-15 Hardee's latest Thickburger is a revamped version of its classic Swiss cheese and sourdough Frisco Burger, which was retired in 2003.

CKE Reports 19th Consecutive Increase in Same-Store Sales

2005-01-05 Two-year cumulative same-store sales growth remains strong for Hardee’s and Carl’s Jr., according to CKE CEO Puzder.

Hardee's Launches Charbroiled BBQ Chicken

2004-12-20 "The Charbroiled BBQ Chicken Sandwich is the yin to the Monster Thickburger's yang," said Brad Haley, executive vice president of marketing for Hardee's.