May 23, 2013

Hardee's

Hardee's User-Generated Ads Hit Markets Today
Entries to the company's "Ad Generator" contest will promote the Little Thickburger in 16 original commercials, instead of one or two as expected.
Hardee's Breaks from Biscuit Mold on Breakfast Menu
The chain will offer a new sandwich on Texas Toast to early-morning customers.
Lead Hardee's Franchisee Shows Tar Heel Spirit
Big shots and big donations at the Dean E. Smith Center in Chapel Hill, North Carolina.
Carl's Jr.'s Flagship Store Goes Green
The store will test several eco-friendly initiatives that could spread to other CKE stores.
CKE Ignores Competition, Wins Big
Refusing to enter into a tit-for-tat pricing war with other quick-serves has helped Carl's Jr. and Hardee's post impressive numbers during the economic crisis.
With Expansion Comes New Training
With the debut of two new training programs, CKE vows not to lose its edge as it expands at home and abroad.
Hardee's Hopes to Lure Customers with Basketball Tickets
One grand-prize winner will get tickets to a Carolina-Duke match up.
CKE Sells 11 Missouri Hardee's
The recession hasn't stopped CKE Restaurants Inc. from surpassing its refranchising goals.
Positive Sales at CKE
CKE Restaurants, Inc. reports positive period 12 blended same-store sales.
Hardee's Takes Aim at Full-Service
Two new menu items are in, but one classic didn't make the cut.
Income Down at CKE for Q3
Income was $5.4 million versus $6.2 million for the same time last year.
Carl's Jr. Expands to Far Reaches of the Earth
Americana Group S.A.K. will build 12 Carl’s Jr. restaurants in Kazakhstan over the next five years.
Party Like a CKE Star
Carl's Jr. and Hardee's partner with rock band Rev Theory.
CKE Re-Launches 3d Web Sites
The Carl's Jr. and Hardee's sites have an updated look, expanded interactivity, and new customer loyalty program.
Hardee's Offers Quarter-Pound Thickburgers
Two versions of Hardee's new Little Thickburgers will sell for $1.99
Hardee's Brings Back Pork Chop Breakfast Sandwich
After testing revealed consumer affinity for gravy at breakfast, Hardee's re-released the sandwich as the Pork Chop ‘N’ Gravy Biscuit.
New Hardee's in Saudi Arabia
This brings CKE's international unit count to 300.
Hardee's Sells 29 Restaurants
The push is part of the company's strategic refranchising efforts which began in April 2007.
Carl's Jr. and Hardee's Help to Fight Breast Cancer
"Pink Star” restaurant donation program raises more than $900,000.
Wilbur Hardee, Founder of Hardee's, Dies at 89
Wilbur Hardee, 89, founder of Hardee's restaurants, passed away on Friday, June 20, 2008.