How Do You Roll?

Fast food brands scale food safety efforts up as they grow across the country.
April 2014

As quick-service brands scale their business for growth, food safety can become a tricky—but necessary—piece to master.

In its second international expansion, How Do You Roll? partnered with Al Safar Group Holding WLL to develop 40 units throughout the Middle East. Al Safar Group will begin development in Bahrain and United Arab Emirates in early 2014, with planned growth to Kuwait, Oman, Qatar, and Saudi Arabia...

Tampa Bay, Florida, will soon be rolling with How Do You Roll?, the custom sushi shop. Franchisee Chris Martin, operating as M Concepts LLC, signed an agreement and is looking for a location in the University Parkway, USF, Gulf Coast Towncenter, or Mercato areas.

“Sushi is one of my...

How Do You Roll?, the build-your-own sushi concept, will celebrate five years this month by offering all menu items for $5 or less. The celebration runs nationwide October 14 through 31.

“We’re really excited about turning five,” says Yuen Yung, CEO and co-founder....

How Do You Roll? is raising funds for Share Our Strength’s Dine Out for No Kid Hungry campaign.

During the week of September 15 through September 21, all How Do You Roll? locations will be asking for a minimum $1 donation from guests.

At the end of the week, the custom sushi...

August 2013

Although most restaurants will change ingredients in an entrée to meet a guest’s request, a growing number of pizza and ethnic eateries are letting diners build their own menu items from scratch.

“It’s a system that delicatessens and street-food vendors worldwide have...

February 2013

Every industry has its unwritten rules for success, a series of dos and don’ts that conventional wisdom suggests are the path to profits.

The quick-serve industry is no exception. For decades, companies have operated under a series of assumptions that guide their business decisions...

How Do You Roll?, the custom sushi shop, has brought back its popular “California Dreamin’” promotion for the month of October. 

With fall in full swing, the promotion offers sushi fans the opportunity to warm up with a classic California roll and miso soup for $5...

How Do You Roll?, an Asian fast-casual franchise, has rolled out its first branding campaign—“A Better You, By You”—focusing on real consumer experiences. 

“This campaign is all about empowering people to make better decisions in their everyday lives,...

How Do You Roll?, the custom sushi shop, recently signed two agreements to further develop the How Do You Roll? brand in both Arizona and Florida.

Under the direction of Shane and Sheri Sender, HDYR AZ Development, LLC intends to develop the entire state of Arizona with 85 units during...

How Do You Roll? opened its first restaurant equipped with CleanTech ELF, an automatic hand washing unit by Meritech, in mid-March. 

Joining only a couple hundred restaurants that utilize automatic handwashing equipment, How Do You Roll? is the first fast-casual in Jacksonville...

April 2012

See this topic come to life with Alexandra Cousteau at the Georgia Aquarium. Register for Dine America today!

The custom sushi shop How Do You Roll? opened its 10th location today in Marina del Rey, California. The first of its kind, the fast-casual restaurant leads the sushi rebellion and has no...