May 25, 2013

Jamba Juice

Tennis star and Jamba franchisee Venus Williams promotes healthy lifestyles.
March 2013

Some brands don’t want to include health and wellness in their marketing efforts, for fear of driving away customers. Others are doing just the opposite.

December 2010

Reporting by Blair Chancey, Sam Oches, Daniel P. Smith, Robin Van Tan, Barney Wolf & Lori Zanteson

1. BK Sold to Brazilian Investors

Becoming the decade’s biggest restaurant buyout,...

The traditionally smoothie-focused chain is trying its hand at coffee offerings.
September 2010

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Wendy's takes Top Food crown among chains with more than 5,000 units, while In-N-Out is tops in the less-than-5,000 category.
Jamba Juice CMO says the chain's Cheeseburger Chill "commercial" was not a slight on McDonald's and its new line of smoothies. In fact, she says, Jamba welcomes McDonald's to the segment.
Twenty-five restaurants in Washington sold to existing franchisee, completing the company's sale of 81 restaurants.
Jamba Juice uses SocialTwist's Tell-a-Friend marketing platform to get consumers deals the old-fashioned way—by word of mouth.
A Jamba Juice-inspired line of active-wear apparel is now available in Jamba Juice stores and online.
Jamba Juice introduces special summer flavors including Yumberry, Pomegranate, and Acai Smoothies for just $1 on June 16.
Chain launches three new products featuring the Superfruit Yumberry and partners with the Active Network.
Jamba Juice Company introduced its Jamba All Natural Smoothies, which can be made at home, in grocery stores across the country.
“Blazing New Revenue Streams” at NRA Show will feature some of the industry’s most successful revenue innovators and be moderated by QSR contributor Peter Romeo.
A new partnership between the company and the school system begins this week.
To celebrate 20 years in business, Jamba Juice is slashing prices.
Gathering will take place on May 20 at corporate offices in Emeryville, California.

Bob Evans restaurants, known for their farm-style menu and aesthetic, are trying out a grab-and-go concept called Taste of the Farm in an effort to update the company’s image.

So far, the new concept has been implemented in just one of the chain’s 713 restaurants, near its...

New prepaid card service, Biddees, acts as a "reverse auction" that gives a slice of transactions to the nonprofit of the customer's choice.
Company launches full-service catering program and incentive for customers to order before March 31.
As part of its strategic Blend plan, the smoothie chain, in conjunction with Oregon Ice Cream, is introducing a line of frozen fruit bars that will be sold at grocery stores across the U.S.
Chain known for its cold beverages introduces Hot Blends beverages line, including tea and hot chocolate.