May 19, 2013

Jamba Juice

Tennis star and Jamba franchisee Venus Williams promotes healthy lifestyles.
March 2013

Some brands don’t want to include health and wellness in their marketing efforts, for fear of driving away customers. Others are doing just the opposite.

Twelve company-owned Jamba Juice locations in Utah and California sold to franchise operators.
Eight more company-owned Jamba Juice units sold as part of refranchising initiative.
Teams up with California Association for Health, Physical Education, Recreation and Dance to support Jamba Jump Day.
In a partnership with Centerplate, Jamba Juice outlines growth in 2010 in nontraditional units.
From 11 a.m. to 2 p.m. on December 15, California Flatbreads will be free at participating locations.
Customers can print coupon and receive Jamba's oatmeal for $1 from December 7 to December 11.
Jamba Juice giving away California Flatbreads on November 17 at participating locations.
Quick serves at Denver International Airport to give coupons to recycling citizens.
As part of Fall "Feel Good Campaign," company is treating skaters at Skatelab indoor skate park in Simi Valley, California.
Susan Shields promoted to position of senior vice president and chief marketing officer.
Bananaman, Jamba's mascot, to pass out gift cards and "Feel Good Bucks" in NYC as part of Fall "Feel Good Campaign."
Company owned by Linda Olds buys eight California units.
Company participates at "A Day of Transformation" event at the Women's Conference.
Company will participate in MillionTreesNYC as part of its "Feel Good Campaign."
Feel Good Moments campaign designed to reflect brand's character, draw in customers new and old.
Company launches new franchise Web site for prospective franchisees to learn more.
Chain's 30th college location, and ninth of 2009, opens at Northwestern University.
Select new food choices to be given away on the street at lunchtime in the Windy City.
Robert Kagle steps down from position, leaves 10 members on board.
Deal with Inventure Group will put smoothie kits on grocery-store shelves.