KFC spots will highlight its "cook in every kitchen" philosophy to publicize its new fresh campaign.
KFC's contest challenges consumers to show their family traditions in order to win.
KFC is the official sponsor of this year's NFL Playoffs and Super Bowl.
The company will cut its company-owned KFC and Pizza Hut stores from 20 percent to 10 percent.
The Hitmaker song contest winner, Sorrow's Child, wins a home recording studio and his song on iTunes.
KFC Hawaii will be the first franchise in the U.S. to introduce the new Zinger chicken sandwich and the Fruit Fizz.
The chain is offering to donate $20,000 to world hunger relief efforts if anyone mentions the pressing issue during Tuesday's nationally televised presidential debate.
It includes seven pieces of Original Recipe Chicken, one large home-style side, and four flaky buttermilk biscuits.
All five brands in the company will begin the menuboard changes this year in company-owned stores and will finish by the end of 2010.
The brand won first place honors in the Traditional Barbecue Sauce category at the Labor Day wing festival in Buffalo, New York.