LaMar's Donuts

Adding to its existing incentives of low fares, new Airbus aircraft with DirecTV in every seatback and of course its legendary customer service, Frontier Airlines is giving passengers yet another reason to choose its flights: free LaMar’s Donuts.
Ray Lamar founded gourmet donut chain in Kansas City in 1960
Based on blind taste tests conducted by the company, LaMar's decided to make the donut square to make it easier to identify.