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Long John Silver's
Long John Silver's
Who’s Directing the Conversation?
In today’s debates on health, wages, and other issues, parties outside the restaurant industry are trying to influence the national discussion.
Getting to the Meat of Marketing
Quick-serve brands adapt marketing strategies to highlight sustainable meat.
Baked sweets are moving out of the post-dinner shadows and into new dayparts.
The Fourth and Fifth Dayparts
Snacking habits among Americans are evolving, and quick serves are adapting their marketing and menus to accommodate.
Why the Customer is So Important to David Novak
The Yum Brands CEO tells
what drives innovation in his global food company and what he considers a “home run.”
Hunger for Change
With so many problems in the world, why are restaurants homing in on hunger relief?
Trans Fats Walk the Plank at Long John Silver’s
Long John Silver’s announced its entire menu of fish, chicken, sides, and desserts now boasts zero grams of trans fat.
Long John Silver’s Debuts Dippin’ Fish Strips
Long John Silver’s introduced Dippin’ Fish Strips, a new, more portable way to enjoy the classic batter-dipped goodness of Long John Silver’s fish.
Long John Silver’s Names Joseph Lutz COO
Long John Silver’s, the quick-service seafood company, named Joseph Lutz its chief operating officer.
Long John Silver’s Welcomes Brian Scantland
Long John Silver’s, the largest quick service seafood company, has named Brian Scantland its vice president of planning and performance improvement.
Long John Silver’s Sweetens Up October Campaign
Long John Silver’s, the world’s largest quick-service seafood company, introduced a month-long campaign to raise money for Children’s Miracle Network ...
Long John Silver’s Gets on Board with Pirate Day
Ahoy, maties!” Louisville-based Long John Silver’s seafood restaurants will celebrate International Talk Like a Pirate Day on Thursday, September 19, ...
Long John Silver’s Serves Up New Ciabatta Sandwich
Long John Silver’s, the world’s largest quick service seafood company, announced the September 3 launch of the Ciabatta Jack Sandwich; an artisan sand...
Long John Silver’s Makes the Switch to Trans Fat–Free Oils
Long John Silver’s announced that the seafood chain has begun switching all U.S. restaurants to trans fat–free cooking oil.
Long John Silver's Snags Industry Vet as Marketing VP
Long John Silver’s has named Paula Ashley-Rogness vice president of media and field marketing.
Long John Silver's Reels in the Big Catch
Long John Silver’s introduces the Big Catch; a wild-caught Haddock three times the size in weight of their signature whitefish.
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