Long John Silver's

Long John Silver's

industry headlines

Yum! Brands Names Davis New President and Chief Operating Officer of Long John Silver's

2002-12-09 Steve Davis moves from Pizza Hut to replace the outgoing Ron Powell.

Tricon Completes Acquisition of Long John Silver's and A & W

2002-05-08 Tricon plans to use its two new brands to augment its co-branding opportunities...

Customers Line the Streets for Missouri's First Long John Silver's/Conoco Gas Store

2002-04-24 On the first day of business, the new co-branded Long John Silver's served over 300 orders to customers who waited in line for up to 20 minutes to be served.

Long John Silver's Introduces New Restaurant Design

2001-05-15 Long John Silver's (LJS) announces the introduction of a new restaurant design that can be applied to each of LJS' restaurant concepts.

C-Store Long John Silver's Excels

2000-12-02 Hooper Oil Company, a petroleum product distributor for Exxon Oil and Kwik Stop convenience stores, recently set record sales for Long John Silver's in a non-traditional facility.

Long John Silver's to Double Presence in Texas

2000-10-17 Long John Silver's Restaurants, Inc., announced plans to double its number of restaurants in Texas from 180 restaurants.

Long John Silver's Concept Popular with Hispanics

2000-07-20 Long John Silver's Restaurants, Inc. is experiencing increasing popularity among Hispanic Americans as well as success with gas and convenience stores.

Long John Silver's/A&W Plan 300 More Co-Brand Units

2000-06-28 Long John Silver's Restaurants(LJS) and A&W Restaurants unofficially opened co-brand units in Toccoa, GA, near Greenville, SC and East Ridge, TN, near Chattanooga, to major sales increases and will continue to open at least 300 more co-brand units.

Long John's Chooses Agency

2000-05-12 Long John Silver's has awarded it's $40 million advertising account to Minneapolis-based Fallon McElligott. The firms responsibilities to the seafood giant will include offline advertising, media planning, and collateral.

Long John Silver's Opens Gas & C-Store

2000-03-30 Long John Silver's Restaurant officials can certainly plead a case for the popularity of their restaurants in a gas station/convenience store.