Thompson Out as McDonald’s CEO; Easterbrook Takes Reins

The Board of Directors of McDonald’s Corporation today announced that Don Thompson will retire as president and chief executive officer and as a member of the Board of Directors after nearly 25 years of service to the company, effective March 1. The Board has elected Steve Easterbrook to replace Thompson as president and CEO. Easterbrook was also elected to the Board of Directors, filling the vacancy created by Thompson.

McDonald’s Implements New Digital Menu Boards

Menu boards make a big difference in what and how customers order when dining out. AT&T has collaborated with Stratacache and LG Electronics to provide a completely integrated solution with Digital Menu Boards for McDonald’s USA’s business.

AT&T is providing project management and connectivity for the Digital Menu Boards through an existing relationship whereby AT&T provides WAN, LAN, and Wi-Fi services in over 14,000 McDonald’s U.S. Restaurants.

Lawsuit Against McDonald’s Tests New Franchising Law

McDonald’s Corp. employees in Virginia are filing a civil rights lawsuit against the company, alleging racial discrimination, sexual harassment, and wrongful termination.
The suit comes after the U.S. National Labor Relations Board (NLRB) decided last month that corporations can be held responsible for the actions of their franchisees.

Why is McDonald’s Still Struggling?

McDonald's posted sharper-than-expected November sales declines. Global sales were reported down 2.2 percent. In the U.S. sales fell more than twice that: 4.6 percent, the lowest sales month for McDonald’s in over a decade, and almost four times worse than analysts had projected. Those wacky analysts! Wherever were they getting their research?

2014’s Top 9 Stories

The stories that made this year one of the most eventful in industry history.
Quick service brands make impact on restaurant industry with big news events.
Taco Bell made a splash in 2014 with its breakfast menu, which included the Waffle Taco. Taco Bell

It’s fair to say that 2014 has been as eventful a year for quick-service restaurants as the industry has seen in quite a while. Changing demographics and sharper competition have sparked a variety of innovations, but also exposed some weaknesses. And the unrelenting march of technology is changing the restaurant business landscape, particularly when it comes to mobile phones.

An Undesirable Consequence

An effort by Richard Griffin, the General Counsel (GC) of the National Labor Relations Board (NLRB), to raise wages and otherwise benefit franchise employees may have an unexpected and undesirable consequence: a threat to franchising as a business model. Although Griffin’s desire to benefit employees is laudable, he has chosen the wrong way of going about it.