McDonald's

Quick service restaurants roll out smart phone app payment options for customers

McDonald’s, Burger King, and Wendy’s all experimenting with mobile payments.

Though certainly nothing to write home about, burger giant McDonald’s fourth quarter results were tempered, yet positive. The brand saw a slight decline in fourth-quarter comparable traffic, but global comparable sales increased by a slim 0.1 percent, while consolidated revenues went up 2...

McDonald’s has announced its list of high school seniors who have been nominated to play in the 2013 McDonald’s All American Games, taking place on April 3 at Chicago’s United Center.

The final roster of 24 boys and 24 girls who will be selected to play in the 2013 Games...

In a recent survey of restaurant customers in the United States, when it comes to identifying what drives loyalty for restaurants, the most commonly cited factors in determining which quick-service restaurant is visited most often are good value (58 percent), convenience (57 percent), low prices...

After 47 years with McDonald’s, JM Owens decided it was finally time to take on a formal leadership role.

Owens—who joined the brand as an hourly team member in 1966, opened his first unit in 1984, and now owns eight locations across the Atlanta area—recently assumed the...

January 2013

What would the start of another year be without predictions? Whether analyzing politics, the silver screen, or stock markets, experts try to offer a peek at the trends we can expect in the coming year.

The restaurant industry is no different. Throughout 2012’s fourth quarter,...

McDonald's USA recently announced that it has selected Peterson Farms, a leading fruit supplier for many of McDonald's restaurants, as the 2012 U.S. Supplier of the Year.

McDonald's revealed the U.S. Supplier of the Year Award at the recent U.S. Supplier Summit, an annual...

Hundreds of fast-food workers in New York City early this month protested low wages and the inability to unionize. It was just one of myriad demonstrations that have unfolded across the country in recent months as workers rally against what they perceive to be unsatisfactory workplace conditions...

December 2012

We love our coffee in the U.S.

Whether the java is hot or cold, plain or flavored, we’re guzzling, sipping, gulping, and otherwise downing north of 400 million cups of Joe every day. In fact, a survey from the National Coffee Association (NCA) indicates that coffee has moved ahead...

December 2012

Our athletes went to the Olympics, our science went to Mars, and our people went to the polls. But what of the restaurant industry in 2012? These dozen items from the year had the biggest impact on the foodservice landscape and shaped the industry for a potentially game-changing 2013.

...

McDonald's Corporation announced that global comparable sales increased 2.4 percent in November, with U.S. sales up 2.5 percent, Europe up 1.4 percent, and Asia/Pacific, Middle East, and Africa up 0.6 percent.

"McDonald's is a destination for more than 69 million customers...

December 2012

They open and close the store and keep it running in the time between. They cook and serve your food, operate your drive thru, and even empty the trash and clean the bathrooms.

But most importantly, your crewmembers are the ones who represent your brand to the customer, and they can...

Most brands have been on Facebook for years, but a campaign earlier this year helped McDonald’s prove that quick serves can achieve a big return on investment on the popular social-media site.

The fast-food heavyweight saw an increase in sales and guest counts after its campaign,...

December 2012

The days of dingy, dull, and outdated fast-food joints may soon be a thing of the past. Quick serves are meeting the demands of an evolving consumer base to remain competitive with the fast-casual sphere, using everything from sleek interiors with comfortable booths and flat-screen televisions...

December 2012

Now I don’t have a suit or a job. QSR, in an effort to offer you, the reader, some new voices to hear from, has decided to discontinue this column. Egad! I’m canceled. I’ve never been canceled.

Seven years and 84 columns. That’s a great run for any writer. I’...

New Yorkers saw 200 workers on strike this week at the city’s largest fast food chains, as employees at dozens of McDonald's, Burger Kings, and Taco Bells held a one day strike to call for higher wages to support their families and the right to form a union without interference.

Football fans have even more to celebrate this NFL season at McDonald’s, the new Official Restaurant Sponsor of the NFL. As part of a multi-year agreement, McDonald’s will become the presenting sponsor of the 2013 Pro Bowl and be able to feature the NFL Shield and collective use of...

Mind Candy, creator of the globally-successful Moshi Monsters franchise, and McDonald's USA LLC, the nation's leading foodservice provider, announces a promotional partnership that will feature premium characters within McDonald's Happy Meals at participating restaurants across North...

McDonald's Corporation announces that Jeff Stratton, currently global chief restaurant officer, will succeed Jan Fields as president of McDonald's USA, effective December 1. Fields will be leaving after more than 35 years with the company.

November 2012

This is not the 1950s. Women aren’t confined to the home, cooking, cleaning, and caring for the kids (unless they want to, of course), nor can they only find work as secretaries in a male-dominated corporate world. No, today, women have power: They can balance work and family life; they...

November 2012

This month’s issue talks about demographics and how quick-service customers have changed over the years. You can find numbers and charts in another part of the magazine, so I thought it would be fun to give you my perspective on the changes, considering I started at McDonald’s in...