McDonald's

Taco Bell Kicks Kids’ Meals, Toys To The Curb

Taco Bell made news early this week with CEO Greg Creed’s announcement that the brand would scrap kids’ meals and toys by January 2014—all in the name of kicking up its edgy image and resonating with its target Millennial customers.

Though the move isn’t likely to create big waves financially—Creed said kids’ meals brought in just $35 million in 2012—not everyone agrees that this was a smart move for the Mexican chain.

McDonald’s Monopoly Game is Back in Action

This summer, cash, cars, vacations, and million dollar prizes, along with McDonald's food, are all up for grabs at nearly 14,000 McDonald's restaurants across the U.S. as the 21st edition of MONOPOLY at McDonald's returns July 16. The in-restaurant promotion brings back popular prizes, with added incentive to join in on the fun with two $1 million prizes, including a chance to win $1 million on the classic Big Mac sandwich.

 

McDonald’s Wins StopWaste Award

At a special event on May 9, StopWaste recognized the recipients of the 2013 StopWaste Business Efficiency Awards, given for outstanding achievements in waste reduction. The winners—twelve companies from around Alameda County—represent a wide range of industries and were selected for their proactive and innovative waste reduction efforts, waste prevention, recycling and composting, and the promotion of recycled content products.

The Paperless Office

Talk of an all-digital future where paper is nothing but a distant memory has been around for decades. But thanks to the rise of cloud applications and devices that keep everyone constantly connected, the dream of a paperless office is now becoming a 21st century reality—a reality that can work wonders for the environment. In fact, for every ton of paper that isn’t used, roughly 7,000 gallons of water and 12 trees can be saved, says Michael Oshman, founder and CEO of the Green Restaurant Association.

McDonald's Introducing Breakfast After Midnight

Earlier this year, McDonald’s dangled the idea of serving breakfast all day, a much-demanded change that the fast-food giant has tried and failed to make in the past. But even if anytime McMuffins remain out of reach, it looks like the company is committed to extending breakfast hours. This month, an undisclosed number of 24-hour McDonald’s restaurants across the country will start offering a selection of breakfast items from 12 a.m. to 4 a.m., at which time normal breakfast hours are generally under way.

Signed, Sealed, Delivered

Burger King’s new delivery service could open doors for other brands.

Wrap concept BSkis in Chapel Hill successfully delivers food to campus students.
College eateries like [B]Ski's in Chapel Hill, North Carolina, have already found delivery to be a major sales vehicle.

Burger King hopes its new delivery service will be a great profit-driver for the chain, as the company is banking on customers to put in large orders for office lunches, birthday parties, and other gatherings in the select cities where the service is offered.

But it may not be the only brand with a careful eye on the BK Delivers service. Other non-pizza quick serves might be hoping for its success to validate investing in the space, which could open new sales opportunities in urban communities.

McDonald's Ranks Third in Donations to Charity

Coin canisters, paper icons, and other fundraising tools at retail and restaurant checkouts are generating hundreds of millions in revenue for charity, according to America’s Checkout Charity Champions, a new Cause Marketing Forum study.

 

More than $358 million was raised in 2012 by an elite group of 63, million-dollar-plus, corporate-backed campaigns identified by Cause Marketing Forum. Large charity checkout programs have raised over $2.3 billion in the last 30 years, the study reports.

McD's Franchisees Make the Switch to Automated Oil Management

It took some time for McDonald’s area supervisor Andy Suckiel to embrace automated oil management for the two California franchises he oversees in San Juan Capistrano and San Clemente, California.

Now with four years of experience using Restaurant Technologies, Inc. (RTI) oil management solution, it’s difficult for him to imagine any other approach.

Nurturing Boston

Quick serves step up to support volunteers, responders after Boston bombings.

The Boston Fire Department was treated to free meals at Firehouse Subs.
The Boston Fire Department was treated to free meals at Firehouse Subs' Copley Square location.

As soon as he learned about the April 15th Boston bombings, Dave Tucci, the New England area representative for Firehouse Subs’ DMA, called the Firehouse franchisee closest to the bombings.

Tucci was relieved to find out that all employees at Firehouse’s Copley Square location, just one mile away from the first blast, were OK. The store’s only damage was its sign, which was lying on the ground. Still, the atmosphere in the area was chaos.

Pages