industry headlines

Houston McDonald’s Expand Menu With… DVD Rentals?

2005-07-01 Houston-area McDonald’s restaurants have a new item on the menu: DVDs. At 181 restaurants at the city, guests can visit the new "Redboxes" – DVD rental kiosks – where they can check out movies in addition to ordering a Big Mac and fries.

1998 McDonald’s Discrimination Lawsuit Retried in Cleveland

2005-06-24 A discrimination lawsuit against Oak Brook, Illinois-based McDonald's Corp., filed in 1998 by a former restaurant manager infected with the HIV virus, is being retried in court in Cleveland.

McDonald’s Same-Store Sales Up in May

2005-06-08 Both U.S. and global comparable sales were up at McDonald’s on May, by 4.2 percent and 1.8 percent respectively.

Denis Hennequin Named President of McDonald's Europe

2005-06-06 Effective July 1, Hennequin will replace Russ Smyth, who is stepping down after 21 years with McDonald’s.

McDonald’s Latin America Announces Exclusive Agreement With Copa Toyota Libertadores

2005-05-19 Latin America’s largest professional football club tournament teams up with an industry giant.

McDonald's Targets African Americans with Latest Public Health Awareness Push

2005-05-10 Nutritionist, author, and motivational speaker, Dr. Rovenia Brock will serve as McDonald’s 'it's what i eat and what i do... i'm lovin' it’ brand ambassador within the African American community.

McDonald’s and Coca-Cola Join Fight Against Breast Cancer

2005-05-05 McDonald’s, Coca-Cola, and Ronald McDonald House Charities commit to promoting breast cancer awareness through partnerships with national cancer prevention organization and a new consumer information web page.

McDonald’s Introduces the New Fruit & Walnut Salad In a Big Way

2005-05-02 Celebrity spokespeople including Venus Williams and Destiny’s Child to attend the event in New York.

McDonald’s Honors NASA Astronaut Dr. Leroy Chiao

2005-04-25 Former McDonald’s crew employee returns to Earth after 193 days in space.

McDonald’s Executive Receives Ebony Magazine’s Award

2005-04-21 Vicky L. Free, director of women’s initiatives for McDonald’s U.S. marketing, joins elite list of professional women.