McDonald's

Signed, Sealed, Delivered

Burger King’s new delivery service could open doors for other brands.

Wrap concept BSkis in Chapel Hill successfully delivers food to campus students.
College eateries like [B]Ski's in Chapel Hill, North Carolina, have already found delivery to be a major sales vehicle.

Burger King hopes its new delivery service will be a great profit-driver for the chain, as the company is banking on customers to put in large orders for office lunches, birthday parties, and other gatherings in the select cities where the service is offered.

But it may not be the only brand with a careful eye on the BK Delivers service. Other non-pizza quick serves might be hoping for its success to validate investing in the space, which could open new sales opportunities in urban communities.

McDonald's Ranks Third in Donations to Charity

Coin canisters, paper icons, and other fundraising tools at retail and restaurant checkouts are generating hundreds of millions in revenue for charity, according to America’s Checkout Charity Champions, a new Cause Marketing Forum study.

 

More than $358 million was raised in 2012 by an elite group of 63, million-dollar-plus, corporate-backed campaigns identified by Cause Marketing Forum. Large charity checkout programs have raised over $2.3 billion in the last 30 years, the study reports.

McD's Franchisees Make the Switch to Automated Oil Management

It took some time for McDonald’s area supervisor Andy Suckiel to embrace automated oil management for the two California franchises he oversees in San Juan Capistrano and San Clemente, California.

Now with four years of experience using Restaurant Technologies, Inc. (RTI) oil management solution, it’s difficult for him to imagine any other approach.

Nurturing Boston

Quick serves step up to support volunteers, responders after Boston bombings.

The Boston Fire Department was treated to free meals at Firehouse Subs.
The Boston Fire Department was treated to free meals at Firehouse Subs' Copley Square location.

As soon as he learned about the April 15th Boston bombings, Dave Tucci, the New England area representative for Firehouse Subs’ DMA, called the Firehouse franchisee closest to the bombings.

Tucci was relieved to find out that all employees at Firehouse’s Copley Square location, just one mile away from the first blast, were OK. The store’s only damage was its sign, which was lying on the ground. Still, the atmosphere in the area was chaos.

How McDonald's Can Improve Customer Service

The Wall Street Journal reported about a recent webcast McDonald’s executives delivered to the company’s franchisees discussing the deterioration of the customer-service quality delivered by employees. The article describes the fast-food giant’s strong position on fixing these issues and addressing the customer-service problems. Comments on the Web echo the same feelings, recognizing what can sometimes be apathetic—maybe even outright rude—attitudes received from employees.

McDonald’s Presents A.J. Antunes & Co. with 3 Awards

McDonald’s has awarded A.J. Antunes & Co., a foodservice equipment manufacturer based in Carol Stream, Illinois, the 2012 Supplier of the Year as well as the 2012 Innovation of the Year and the 2012 Reliability of the Year. The awards were presented to the executive staff of A.J. Antunes & Co. at the Worldwide Supplier Summit, a biannual gathering of suppliers and distributors from McDonald’s global network held near McDonald’s corporate headquarters in Oak Brook, Illinois.

The Story of the Sea

Customers are increasingly interested in the story behind their food. That’s good news for the seafood industry.

The fish used for McDonald’s Fish McBites and Filet-O-Fish sandwich is not local. Nor is the product used for Long John Silver’s Whitefish Fillet. Same goes for Wendy’s Premium Fish Fillet Sandwich, Jack in the Box’s Fish Sandwich, and Quiznos’ Lobster and Seafood Salad.

Not local, that is, unless the consumer lives in a place where the sun might not come up until 9:30 a.m., depending on the time of year. A place where even Subway and Starbucks have not ventured. A place at the edge of the world.

McDonald’s Wraps Up Newest Permanent Menu Item

McDonald's is adding a new chicken offering to its menu, the new Premium McWrap, which will roll out to restaurants nationwide.

The new tortilla-wrapped entree features fresh vegetables, grilled or crispy chicken breast, and signature sauces like seasoned rice vinegar, sweet chili, or creamy garlic.

The wrap is served in a handheld packaged designed to fit the busy, on-the-go lifestyle. 

The wrap made its way to the U.S. from McDonald's Europe, where in 2004 it launched in Poland as one of its most successful menu items.

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