Menchie's

New-Wave Loyalty

Customers continue to place a premium on value, and several quick-service and fast-casual brands have found that an engaging and effective loyalty program can be one of the best ways to achieve a value position without simply slashing prices.

But loyalty programs aren’t a one-and-done process. Not only do they take time to create, craft, and hone, but to squeeze the most out of them as possible and keep customers coming back for more, loyalty programs also require frequent updating, revamping, and overhauling.

2013 Best Franchise Deals

It’s back and bigger than ever. Now in its fourth year, our “Best Franchise Deals” report has become the can’t-miss list of top quick-service and fast-casual franchises, assessing factors such as investment-to-sales ratio, marketplace differentiation, corporate support to franchisees, and positive brand momentum.

Menchie's Celebrates 300th Store Opening

Menchie’s Frozen Yogurt opened its 300th location on May 23 in Houston. Impressively, Menchie’s has reached the 300-store milestone in just six years, with an average of five openings per month since 2008. In the past 10 months alone, 100 locations have opened worldwide, helping to cement Menchie’s as the global leader of the category.

 

Menchie's Participates in 'The Smile After the Storm'

Menchie’s, North America’s fastest-growing self-serve frozen yogurt franchise, announces a nationwide fundraiser, “The Smile After the Storm,"  that will support The American Red Cross’ aid in relief for Hurricane Sandy. On Friday, November 16, 2012, participating Menchie’s restaurants will donate 10 percent of sales to the American Red Cross, helping to provide shelter, food, and general aid to those affected by Hurricane Sandy.

Menchie's Raises $234K for Muscular Dystrophy Association

Menchie’s, a global brand that has built its reputation on spreading smiles throughout communities worldwide, announced it has raised $234,307 for the Muscular Dystrophy Association (MDA). 

The funds were raised by Menchie’s guests during a month-long program to benefit children and adults affected by neuromuscular disease.

From August 1–September 3, Menchie’s guests were asked to “Mix it up for MDA” by purchasing and signing a $1 Make a Muscle, Make a Difference® mobile while buying frozen yogurt at any of Menchie’s 200 nationwide locations.

The Dietary Restriction Playbook

When Marley Hodgson and Dan Long opened their first Mad Greens eatery in December 2004, terms like gluten-free, lactose intolerance, and vegan were not foremost in their entrepreneurial minds. These days, however, the 11-unit, Denver-based salad chain finds itself regularly contemplating and catering to such dietary restrictions.

“While we were at first singularly focused on producing a healthy product that tasted good, we’ve extended that process with a greater focus on nutrition and the most common dietary restrictions our customers have,” Hodgson says.

Menchie's Battles Back Against Muscular Dystrophy

The Muscular Dystrophy Association and Menchie's Global Headquarters are teaming up throughout the entire month of August to help "spread smiles"for children and adults affected by neuromuscular disease.

Beginning August 1–September 3, Menchie's guests can show their support for MDA by purchasing and signing a $1 Make a Muscle, Make a Difference mobile when they purchase frozen yogurt at any of Menchie's 200 nationwide locations.

Pages