Menchie's

Menchie’s Sets Up Camp at New Georgia Location

Menchie’s, the international frozen yogurt franchise, announced the opening of its new location in Camp Creek Marketplace, at 3630 Marketplace Boulevard, Suite 830 in East Point, Georgia on Thursday, October 17, 2013.

To celebrate the opening, Menchie’s will hold a seven-day grand opening celebration from October 19 to October 25, featuring free giveaways that include t-shirts and Menchie’s merchandise, family-friendly activities, and free servings of its frozen yogurt.

Menchie's Mixes Things Up with Color-Changing Spoons

Just when you thought Menchie’s spoons couldn’t get any more fun, one of North America’s largest self-serve frozen yogurt franchises launches collectible color-changing spoons for fall. 

Beginning October 1, guests can get their hands on the limited-time-only spoons, which feature all of the brand’s Sweet Friends characters. Each spoon changes into one of five magical colors when dipped in the frozen yogurt. The spoons are part of Menchie’s latest campaign, encouraging guests to “discover the magic in their cup.”

New-Wave Loyalty

Customers continue to place a premium on value, and several quick-service and fast-casual brands have found that an engaging and effective loyalty program can be one of the best ways to achieve a value position without simply slashing prices.

But loyalty programs aren’t a one-and-done process. Not only do they take time to create, craft, and hone, but to squeeze the most out of them as possible and keep customers coming back for more, loyalty programs also require frequent updating, revamping, and overhauling.

2013 Best Franchise Deals

It’s back and bigger than ever. Now in its fourth year, our “Best Franchise Deals” report has become the can’t-miss list of top quick-service and fast-casual franchises, assessing factors such as investment-to-sales ratio, marketplace differentiation, corporate support to franchisees, and positive brand momentum.

Menchie's Celebrates 300th Store Opening

Menchie’s Frozen Yogurt opened its 300th location on May 23 in Houston. Impressively, Menchie’s has reached the 300-store milestone in just six years, with an average of five openings per month since 2008. In the past 10 months alone, 100 locations have opened worldwide, helping to cement Menchie’s as the global leader of the category.

 

Menchie's Participates in 'The Smile After the Storm'

Menchie’s, North America’s fastest-growing self-serve frozen yogurt franchise, announces a nationwide fundraiser, “The Smile After the Storm,"  that will support The American Red Cross’ aid in relief for Hurricane Sandy. On Friday, November 16, 2012, participating Menchie’s restaurants will donate 10 percent of sales to the American Red Cross, helping to provide shelter, food, and general aid to those affected by Hurricane Sandy.

Menchie's Raises $234K for Muscular Dystrophy Association

Menchie’s, a global brand that has built its reputation on spreading smiles throughout communities worldwide, announced it has raised $234,307 for the Muscular Dystrophy Association (MDA). 

The funds were raised by Menchie’s guests during a month-long program to benefit children and adults affected by neuromuscular disease.

From August 1–September 3, Menchie’s guests were asked to “Mix it up for MDA” by purchasing and signing a $1 Make a Muscle, Make a Difference® mobile while buying frozen yogurt at any of Menchie’s 200 nationwide locations.

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