MOOYAH Beefs Up Business by Doubling Unit Count in 2012

MOOYAH Burgers, Fries, & Shakes may be twice the size it was in 2011—jumping from 25 to 50 locations in the span of a year—but the growth certainly isn’t double the trouble for the better-burger brand.

Rather, it’s double the opportunity, with plans to expand its reach and double its store count again in 2013.

Former Marine Sets Up His Third Mooyah in Denton, Texas

Mooyah franchisee Aaron White is a lot of things to a lot of people. He’s the successful owner of the Richardson and Allen Mooyahs, a loving husband, a father of three young children, and a former U.S. Marine. He’s also the franchisee behind the second Mooyah in Denton, Texas scheduled to open October 31.

New MOOYAH Set to Open Near Dallas-Fort Worth

North Richland Hills, Texas, fans of better burgers will soon enjoy a whole new reason to get “moo-ving” for lunch or dinner. This Labor Day weekend, MOOYAH is opening its doors.

The MOOYAH will open on Labor Day at 9127 Blvd. 26 in The Crossing shopping center at Precinct Line Road and Grapevine Highway. The shopping center is anchored by a Kohl’s and a Kroger Signature store.

Mooyah's Mobile Ordering App Aligns With Expansion Efforts

Frisco, Texas–based Mooyah Burgers Fries Shakes, a rapidly expanding fast-casual burger chain, recently added a new mobile ordering application to help fuel its aggressive growth plans.

The native app, available for both iOS and Android and developed by OLO, allows guests to access the better-burger chain’s ordering platform directly from their smartphone; view and order from the restaurant’s full menu; repeat previous orders; pay securely using a credit card; and confirm time and date of pick-up.

Mooyah Franchisee Opens Second Unit in Plano, Texas

Barry Newberg is a man who loves his MOOYAH, and his journey with the brand has been full of landmarks. Five years ago, Newberg opened the first MOOYAH in history to an eager crowd waiting for better burgers. Since then, he’s been among the top five franchise performers and beaten his year over year sales almost every year.

On May 28, Newberg will hit another milestone when he opens his second MOOYAH restaurant at 7000 Independence Parkway in Plano, Texas, at the northeast corner of Independence Parkway and Legacy Drive.

Top Movers & Shakers Under 30

What’s hot in foodservice?

Ask the entrepreneurs of the Millennial generation. Their ideas reflect Gen Y values such as sustainability, nutrition, and charitable giving.

Their dedication is unwavering. Mary Lemmer skipped her high school prom to go to the Northeast and research Italian water ice. Seth Priebatsch debuted his first online company—he admits it was a complete failure—at 12, and kept conceiving ideas until one stuck. Deepti Sharma kissed law school goodbye when an all-night study session inspired an ordering website for food trucks.

“HowDoYa Mooyah” is Brand’s First National Promotion

MOOYAH is excited to announce the launch of "HowDoYa MOOYAH," the brand's first-ever national promotion rewarding the concept's devoted guests by asking them how they like to experience MOOYAH best.

Guests who visit participating MOOYAH locations across the country from April 30 to May 27 and show 'how they MOOYAH' will be given a free scratch card (no purchase necessary) for the chance to win MOOYAH gift cards, food, drinks and more; every card is worth something. 

Moe’s Franchisees Bring Mooyah to West Hartford, CT

Over the summer, Hartford, Connecticut, residents were introduced to the state’s first MOOYAH, an upbeat better burger joint that’s been sweeping the nation off its feet with its craft burgers, fries, and shakes. In early March, Hartford County will have a second MOOYAH restaurant, located in West Hartford, that includes some of MOOYAH’s recent design changes.

The new restaurant will be at Bishops Corner in the Big Y plaza next to People’s Bank at 772 North Main Street.