Papa Murphy's

Papa Murphy's Delivers Gluten-Free Crust from Udi's

Papa Murphy's Holdings Inc., the take-and-bake pizza franchise, and Boulder Brands, the makers of Udi's Gluten Free products, announced a partnership to bring Udi's Gluten Free pizza crust to Papa Murphy's locations. In September, customers at more than 1,000 Papa Murphy's stores will be able to get any of their favorite toppings or combinations on a 12-inch par-baked Udi's Gluten Free pizza crust.

The Great Divide

Everyone talks about Millennials, but real success lies in appealing equally to all generations.
Quick service restaurants attract Gen X, Baby Boomers, Millennials.
Papa Murphy's is reaching out to technologically savvy moms and families to appeal to multiple generations.

Limited-service brands today are increasingly trying to figure out how to effectively market to their older customers while continuing to attract Gen Y/Millennial (born between 1980 and 1994) and Gen Z (born after 1994) customers.

New Study Reveals America’s Favorite Quick-Service Chains

Pizza segment rankings from Market Force Information survey. Market Force Information

With new limited-service brands emerging at a rapid pace, consumers have more dining choices than ever, and their preferences are proving that established national concepts could learn a thing or two from these smaller, younger chains. According to a nationwide study on consumers’ favorite quick-service chains from Market Force Information, brands like Firehouse Subs, Qdoba, and Papa Murphy’s rank better for customer satisfaction compared to more established category players like Subway, Taco Bell, and Pizza Hut.

Here Come the Holidays

Quick serves prepare for higher traffic, increased staff this holiday season.

Fast food brands are using marketing, staffing, and menu items to boost traffic.
HoneyBaked Ham is offering a number of seasonal sandwich options to capitalize on holiday traffic.

It comes as no surprise that the holiday season rakes in big bucks for retailers. They hauled in nearly $580 billion in 2012 alone, according to the National Retail Federation. But shopping centers and big-box retailers won’t be the only businesses to cash in this holiday season, as quick serves are preparing to see their fair share of the action, too.

Papa Murphy’s Carves Up LTO Jack-o-Lantern Pizza

Millions of kids will hit the pavement, traveling door-to-door on October 31. Papa Murphy’s wants to send a word of caution to parents this Halloween: Never trick-or-treat on an empty stomach.

Historically, October 31 has been one of the take-and-bake pizza chain’s busiest days of the year. In fact, many of Papa Murphy’s more than 1,380 locations see flocks of costume-clad families coming through the door for the return of the Jack-o-Lantern Pizza.

Papa Murphy’s Puts Its Best Food Forward With New Design

Take-and-bake pizza chain Papa Murphy’s is on the search for a way to create a stronger brand image, and it’s doing just that with its new CREATE store design.

The new restaurant model puts a spotlight on both personalization and transparency—literally—with an open kitchen layout that lets guests watch as Papa Murphy’s staff make pizza dough from scratch and add guests’ toppings of choice.

The New Norm

The history books detailing the recent Great Recession will include plenty of obvious chapters: the subprime mortgage crisis, Wall Street bailouts, housing bubbles, and skyrocketing unemployment. But those volumes might miss a less visible element of the economic collapse: the crippling credit market that wreaked havoc by bringing business growth to a near standstill.

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