Franchise owners love creating food people love at Papa Murphy’s, according to a recent survey conducted by Franchise Business Review. The independent market research firm recently recognized Papa Murphy’s with a 2013 Franchisee Satisfaction Award – an annual award given to franchise companies with the highest franchisee satisfaction rankings.
Bye-bye old American pie. Papa Murphy’s, the nation’s largest take-and-bake pizza chain, is introducing an ultra-premium pizza line with high-quality ingredients.
Three new pizzas that comprise Papa Murphy’s Primo Line include gourmet, trending food ingredients that consumers crave, like fennel sausage, goat cheese, prosciutto, fresh Mozzarella, and arugula.
It’s gourmet, handmade pizza without the hassle of gathering, prepping, and assembling the ingredients.
Papa Murphy’s, the world’s largest take-and-bake pizza company, continued its unparalleled growth in 2012. In addition to expanding its national footprint to more than 1,325 locations, Papa Murphy’s achieved 25 record sales weeks during the year.
The company’s two-year sales comp grew nearly 9 percent, its biggest two-year sales comp since 2007–2009.
TD Bank announced that it has joined with the International Franchise Association (IFA) and a pilot group of franchises to help United States veterans become franchise owners.
Across TD Bank’s Maine-to-Florida footprint, franchises such as Dunkin’ Donuts, Domino’s Pizza, Baskin-Robbins, and Papa Murphy’s will be able to offer a streamlined loan application process, a packaging-fee waiver, and lower interest rates from TD Bank for U.S. military veterans.
Forget chocolate and roses: This year, lovebirds are celebrating with pizza—or that’s what several pizza brands are banking on.
And instead of making it a couple-centric dining opportunity, chains like Papa Murphy’s are trying to transform Valentine’s Day into a family-friendly occasion.
“We’re trying to turn it from a more romantic holiday to really a time to bring the entire family together and celebrate one evening at home, where you can make the kids feel special, as well,” says Diana McAllister, director of marketing for Papa Murphy’s.
The alignment between Papa Murphy's Pizza and Directed Equity to provide funding for qualified franchise candidates proved to be a success, helping the fifth-largest pizza chain in the U.S. achieve record growth in 2012.
"Even in this difficult lending environment, banks have an appetite for a quality brand with a high success rate and overall proven trends, such as Papa Murphy's," says Mark Challis, president of Directed Equity.
Advertising agency WDCW introduced a new campaign for Papa Murphy’s Pizza, dubbed "Love at 425 Degrees."
This campaign highlights the company's core purpose of bringing families together through food people love. It represents the first work from WDCW since becoming the agency of record for Papa Murphy’s, the fifth-largest pizza chain in the nation, in October following a two-month pitch process.
Papa Murphy’s take-and-bake pizza and its streamlined operation have delivered it unto the upper echelon of national pizza brands. Now, thanks to a franchise lending program created by Franchise America Finance and The Bancorp Bank, the burgeoning brand is poised to grab a bigger slice of the pizza market.
The $7.5-million facility provides start-up funding for franchisees entering the Papa Murphy’s system, as well as expansion funding for existing franchisees that are ready to expand their businesses.
Papa Murphy’s International, the country’s largest take ‘n’ bake pizza chain with more than 1,300 locations, announced WDCW (Wong, Doody, Crandall, Wiener) as its agency of record.
WDCW is an independently owned agency with offices in Seattle and Los Angeles.
On behalf of Papa Murphy’s, WDCW’s responsibilities will include national brand strategy, creative campaigns, digital marketing, and social media.
Papa Murphy’s executive team and franchise leadership conducted a comprehensive review that included the incumbent, Periscope, and three new creative agencies.
Restaurants typically see an increase in traffic on Halloween, as partygoers and parents opt for the convenience of a pre-made meal.
Papa Murphy knows this all too well. October 31 is one of the take-and-bake pizza chain’s busiest days of the year.
In fact, many of Papa Murphy’s more than 1,300 U.S. locations see flocks of costume-clad families coming through the door for the return of the Jack-O-Lantern Pizza.
Papa Murphy’s launched the Jack-O-Lantern Pizza nationally seven years ago. It’s now become a Halloween tradition for families coast to coast.