Pizza Hut

New Study Reveals America’s Favorite Quick-Service Chains

Pizza segment rankings from Market Force Information survey. Market Force Information

With new limited-service brands emerging at a rapid pace, consumers have more dining choices than ever, and their preferences are proving that established national concepts could learn a thing or two from these smaller, younger chains. According to a nationwide study on consumers’ favorite quick-service chains from Market Force Information, brands like Firehouse Subs, Qdoba, and Papa Murphy’s rank better for customer satisfaction compared to more established category players like Subway, Taco Bell, and Pizza Hut.

Pizza Hut Unveils Limited Edition Hats for Kentucky Derby

The first Saturday in May in the state of Kentucky brings with it many iconic traditions: roses, fancy hats, mint juleps, and an unparalleled gathering of luminaries cheering on the best thoroughbred race horses in the world.

Pizza Hut announced that it is adding a new item to the list by temporarily changing the name of the brand’s fan-favorite breadsticks to “Thoroughbread Sticks” to celebrate the grand occasion, which takes place in Louisville, home of Pizza Hut parent company Yum! Brands.

Pizza Hut Eases Consumers' Tax Day Stress with Promotion

Life is full of deadlines, but none are quite as notorious as April 15: Tax Day. To help ease stress for all those last-minute filers, Pizza Hut is issuing an online deal that makes mealtime less hectic and easier on the wallet.

As an ode to the 1099 tax form, Americans can order a large pizza and one of three signature Pizza Hut sides—Breadsticks, Chocolate Dunkers, or Cinnamon Sticks—for $10.99, for online orders on April 15.  Customers must enter the promo code TAXDAY to get the deal.

A Picture of Health

Fast food gets a bad rap. The industry is actively cutting back on calories, sodium, trans fats, high fructose corn syrup, and other ingredient components that are detrimental to nutrition, but consumers and watchdogs alike are still quick to point fingers when the nation’s health woes come under debate.

The Upper Crust

The fast-casual pizza category is booming with its more personalized customization experience, and traditional quick-serve pizza brands are taking note. Earlier this year, Pizza Hut unveiled its Hand-Tossed pizza as a fresh new option with a lighter crust akin to the fast-casual segment’s artisanal offerings.

“We’ve heard from our consumers that they’re looking for a little more uniqueness in their experiences,” says Doug Terfehr, spokesman. He says the company responded with the most popular way that people get pizza: tossed by hand.

Pizza Hut Dishes Out New Garlic Parmesan Pizza

Pizza Hut, creator of classics like Supreme and Meat Lover’s, unveiled its new Garlic Parmesan Pizza.

Designed with three distinct recipes—Chicken Bacon Tomato, Roasted Veggie, and Five Cheese Please—the Garlic Parmesan Pizza features a creamy garlic Parmesan and Romano sauce, Parmesan-topped crust, and toppings. The new pizzas are available for $10, and other specialty pizzas from Pizza Hut are $11.

Pizza Hut Takes WingStreet National for March Madness

Like many national sporting occasions, March Madness marks an exciting time of opportunity for the quick-serve industry. To coincide with this year’s NCAA men’s basketball tournament, Pizza Hut rolled out its WingStreet concept to all units across the U.S.

“For pizza and wings, [sports events] are perfect consumption occasions. Obviously, we see our business really correlate with these times,” says Carrie Walsh, chief marketing officer at Pizza Hut. “A lot of wings specifically get consumed during March Madness, and we wanted to take advantage of that.”

Pizza Hut Revamps Hand-Tossed Crust

Pizza Hut is introducing a new pizza that rewrites the rules on the most-ordered crust type in the industry: Hand-Tossed. The all-new Hand-Tossed pizza from Pizza Hut features a lighter, airier crust topped with Mozzarella cheese and brushed with a garlic buttery flavor.

For an introductory price of $10, customers can order the new Hand-Tossed crust with any toppings nationwide. Pizza Hut is so confident in the new Hand-Tossed crust that they guarantee if a consumer doesn’t love it, the next pizza is on them. The guarantee is redeemable within 30 days of purchase.

Pages