As sports fans across America prepare their picks for the 2011 men’s college basketball tournament, Pizza Hut and hungry pizza lovers are rooting for the upset of a lifetime—a No. 16 seed defeating a No. 1 seed in the second round. If history is made this year, Pizza Hut is prepared to reward America with free pizza.
“If a 16 seed wins, America wins,” says Kurt Kane, chief marketing officer at Pizza Hut. “An upset of this magnitude would be an unmatched sports moment, which deserves an unmatched celebration from Pizza Hut.”