Pizza Patron

Pizza Patrón’s 2014 “Mexicanization” Ups Sales

Pizza Patrón announced its first and second quarter total sales in 2014 blew past expectations and are up 5.6 percent versus the same six-month period in the prior year. This historic mark was achieved with 14 percent fewer locations.

In 2013, Pizza Patrón closed 20 locations as part of a strategic effort to strengthen its business for the long term.  In the first half of 2014, the company completed five additional closures and opened six new restaurants for a total of 91 stores, including the opening of the first two company-owned locations in Texas.

Pizza Patron Opens 2nd Corporate Store

Pizza Patrón has opened its second corporate-owned store at 526 E. Pipeline Road in Hurst, Texas.

The carryout location is open Sunday through Thursday from 11 a.m. to 10 p.m. and Fridays and Saturdays from 11 a.m. to midnight.

“We are experiencing double-digit comp sales this year and expanding our footprint in key growth markets,” says Victor Vazquez, business development manager for Pizza Patrón.  “This success is a testament to the strength of the Pizza Patrón brand and business model.”

Pizza Patron Wins PR Award for Controversial Campaign

Pizza Patrón, the Texas-based Mexican pizza chain, fired up taste buds, the media, and global conversation with its recent limited-time pizza offer, La Ch!#gona.  As a result, the La Ch!#gona campaign lit up the 2014 U.S. Hispanic Idea Awards held at the Eden Roc Renaissance in Miami Beach, Florida, winning Best PR Campaign.

Pizza Patron Debuts Pepperoni Mexicano

Pizza Patrón has introduced the Pepperoni Mexicano, which is made from beef, pork, a proprietary blend of spices, and is infused with a jalapeño.

Customers will also have the option of ordering any recipe that contains regular pepperoni and replacing it with Pepperoni Mexicano for free, including the company’s Favoritas del Patrón line of specialty pies.  Additionally, guests can create custom pizzas using Pepperoni Mexicano, which was developed exclusively for Pizza Patrón by Tyson Foods.

Pizza Patrón Inaugurates First Corporate-Owned Restaurant

After 28 years in business, Pizza Patrón opened its first corporate-owned store in Garland, Texas. Pizza Patrón’s new expansion strategy includes development of company-owned restaurants as well as stores built by existing multiunit operators that possess solid track records, financial resources, and operational savvy.

Pizza Patrón Sees Record LTO Sales with La Ch!#gona Launch

The launch of Pizza Patrón’s La Ch!#gona pizza broke all-time sales records, making it the most successful LTO product launch in the company’s history. During the first three weeks of sales, Pizza Patrón reported that La Ch!#gona represented more than 4 percent of the pizza sales mix, more than doubling the company’s peak historical average for a new LTO launch.

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