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Internal culture changes can revitalize quick-serve operations.
Top of Mind
Fresh, upscale toppings spice up pizza offerings.
A New Face for Quick Service
The rapidly growing Hispanic population is causing a major shakeup in the limited-service business.
Your Brand, Top of Mind
You’ll get the sale if your brand is the first thing customers think of when they’re hungry.
Extreme Makeover, Fast Food Edition
Kickstarting growth through rebranding efforts requires more than a logo change and new wall colors.
340 Years of History
Find out which brands are celebrating anniversaries and milestones this year.
Activation is Key in Sports Marketing
A 30-second spot at last month’s Super Bowl went for nearly $3 million. So why is sports marketing the largest sector of the sponsorship industry—and how can you make it work for you?
The 10 Most Innovative People
In a segment crowded by competition, these are the 10 people who matter most.
Pizza Patrón Takes New Mexico By Storm
Pizza Patrón has signed an exclusive development agreement with one of its franchisees, TWE Hospitality Group, to bring the premier Latin pizza brand ...
Pizza Patrón Kicks Off Promotion with Hispanic Soccer Great
Pizza Patrón announced that it will kick off a co-branded promotion, “Ponte La Diez” or “Wear the 10,” with Pepsi starting November 1, 2012, and sched...
Pizza Patrón to Raise Funds for St. Jude's During October
Pizza Patrón announced that it will continue its tradition of raising funds in all its stores nationwide for St.
Pizza Patron Debuts First Urban Model in San Diego
Pizza Patron announced that Pizza De la Comunidad opened its second location in San Diego on Thursday, August 30.
Pizza Patrón's New LTO is One of a Kind
Having concluded successful market testing, Pizza Patrón announced that it will roll out its new La Choriquezo pizza for a limited time only.
Pizza Patron Continues Expansion by Targeting Chicago
Pizza Patrón announced its expansion plans for the Chicago metro area.
Pizza Patrón Signs Agreement for Eight San Antonio Units
Pizza Patrón, the No. 1 Latino pizza brand, has executed a development agreement with SA Pizza, Inc.
Pizza Patron Looks for Franchise Partners in San Diego
Pizza Patrón has opened up the San Diego market for development. Currently, the chain has one location and plans to expand to 15 more in the area.
Cultural Shift Fuels Pizza Patrón Expansion
In 2010, the Census Bureau reported that for every nine births among Hispanics there was one death, compared to a roughly one-to-one ratio among white...
Pizza Patrón’s “Pizza Por Favor” Breaks Sales Records
Last month Pizza Patrón ran “Pizza Por Favor,” a campaign offering a free large pepperoni pizza to every customer that ordered in Spanish.
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